Cricut – Paid Partnerships & UGC Ads

Cricut has 23 tracked creator partnerships across Instagram, TikTok and YouTube. Top content niches: Home & DIY (96%), Technology (4%). They've worked with 21 unique creators, averaging 5.99% engagement.

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23
Partnerships
21
Unique Creators
6.0%
Avg Engagement
4
Campaigns (30d)

Estimated Monthly Creator Spend

$16,520 – $31,288/month

Based on CollabFeed partnership data

Estimated rate for this brand

$4,130 – $7,822per sponsored post

Estimate based on the creator sizes, platform mix, and market rates Cricut tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.

How this is estimated

This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.

Use the rate calculator

Cricut creator program

Cricut runs an affiliate program: Cricut Affiliate Program.

How to apply
Click Join Now on the Cricut Partners page and apply through Impact.
Requirements
Not stated
What the program offers
Up to 12% commission per purchase through your links, 5-day cookie. No free product for sponsorships or collaborations.
Regions
United States and Canada
Apply on cricut.com

The rate estimate above is a market benchmark for sponsored posts by creators of the size Cricut works with, not a record of what Cricut paid. Labeled partnerships can include gifted deals.

Verified Sep 2026 against the official page. Third-party application forms are not listed.

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Instagram, TikTok & YouTube UGC & Paid Partnerships (Live Feed)

Updated Oct 15, 2026, 2:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Home & DIY / Crafting Tools
50.7K1.4KOct 15, 2026
Instagram
Home & DIY / Crafting
44.1K1.5KOct 9, 2026
YouTube
Technology / Crafting Tools
9.4K537Oct 9, 2026
YouTube
Home & DIY / Crafting
23.7K1.8KOct 8, 2026
YouTube
Home & DIY / Crafting Machines
10.4K487Oct 1, 2026
Instagram
Home & DIY / Crafting Machines
8K360Sep 29, 2026
YouTube
Home & DIY / Crafting Machines
709.1K—Sep 3, 2026
Instagram
Home & DIY / Crafting
168.8K11.1KJul 30, 2026
Instagram
Home & DIY / Crafting Machines
45.5K1KJun 28, 2026
Instagram
Home & DIY / Crafting Tools
829.3K69.1KJun 23, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 23 tracked partnerships.

Engagement vs Niche
3% below niche average
Niche avg: 9%

Cricut's Content Niches

Home & DIY (96%)Technology (4%)

More Home & DIY brands

Recent Creator Partnerships

See all 21 creators Cricut has worked with →

Platform Distribution

Cricut runs creator campaigns on Instagram (17 posts), YouTube (4 posts) and TikTok (2 posts).

FAQ

Does Cricut work with influencers?

Yes. CollabFeed has tracked 23 paid partnership posts for Cricut.

Does Cricut have an ambassador or affiliate program for creators?

Yes. Cricut runs an affiliate program, Cricut Affiliate Program (checked Sep 2026). Requirements: Not stated Compensation: Up to 12% commission per purchase through your links, 5-day cookie. No free product for sponsorships or collaborations. The official application page is linked in the creator program section on this page.

What is Cricut's partnership or influencer contact email?

We do not have a verified partnership email for Cricut yet. This page updates as new contact details are detected. In the meantime you can see which creators they have worked with and reach those creators directly.

How much does Cricut pay creators?

Exact fees are not public, but based on the creator sizes and engagement Cricut typically works with, CollabFeed estimates roughly $4,130 to $7,822 per sponsored post. See the full per-post and monthly spend estimate on this page.

What niche creators does Cricut usually hire?

Cricut is most often associated with Home & DIY creators based on tracked campaign distribution.

Which platform is most important for Cricut's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Oct 2026.