Cricut – Paid Partnerships & UGC Ads
Cricut has 17 tracked creator partnerships across Instagram, TikTok and YouTube. Top content niches: Home & DIY (100%). They've worked with 15 unique creators, averaging 6.36% engagement.
Estimated rate for this brand
Estimate based on the creator sizes, platform mix, and market rates Cricut tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.
How this is estimated
This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.
Use the rate calculatorCricut creator program
Cricut runs an affiliate program: Cricut Affiliate Program.
- How to apply
- Click Join Now on the Cricut Partners page and apply through Impact.
- Requirements
- Not stated
- What the program offers
- Up to 12% commission per purchase through your links, 5-day cookie. No free product for sponsorships or collaborations.
- Regions
- United States and Canada
The rate estimate above is a market benchmark for sponsored posts by creators of the size Cricut works with, not a record of what Cricut paid. Labeled partnerships can include gifted deals.
Verified Sep 2026 against the official page. Third-party application forms are not listed.
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Instagram, TikTok & YouTube UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
| YouTube | Home & DIY / Crafting Machines | 23.1K | — | Sep 3, 2026 | |||||
Home & DIY / Crafting | 168.8K | 11.1K | Jul 30, 2026 | ||||||
Home & DIY / Crafting Machines | 45.5K | 1K | Jun 28, 2026 | ||||||
Home & DIY / Crafting Tools | 829.3K | 69.1K | Jun 23, 2026 | ||||||
| TikTok | Home & DIY / Crafting | 10M | 479.8K | Jun 17, 2026 | |||||
Home & DIY / Crafting Machines | 2.2K | 451 | May 25, 2026 | ||||||
Home & DIY / Crafting Tools | 32.9K | 1.6K | May 6, 2026 | ||||||
Home & DIY / Crafting Tools | 75.5K | 3K | May 5, 2026 | ||||||
| TikTok | Home & DIY / Crafting | 2.5M | 355.9K | Apr 28, 2026 | |||||
Home & DIY / Crafting Tools | 32.7K | 2K | Apr 2, 2026 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 17 tracked partnerships.
Cricut's Content Niches
More Home & DIY brands
Recent Creator Partnerships
- @yooon_ie·Home & DIY·Sep 2026
- @officialmartinfam·Home & DIY·Jul 2026
- @its_hndmade·Home & DIY·Jun 2026
- @thebrok·Home & DIY·Jun 2026
- @serenaneel·Home & DIY·Jun 2026
Platform Distribution
Cricut runs creator campaigns on Instagram (14 posts), TikTok (2 posts) and YouTube (1 posts).
FAQ
Does Cricut work with influencers?
Yes. CollabFeed has tracked 17 paid partnership posts for Cricut.
Does Cricut have an ambassador or affiliate program for creators?
Yes. Cricut runs an affiliate program, Cricut Affiliate Program (checked Sep 2026). Requirements: Not stated Compensation: Up to 12% commission per purchase through your links, 5-day cookie. No free product for sponsorships or collaborations. The official application page is linked in the creator program section on this page.
What is Cricut's partnership or influencer contact email?
We do not have a verified partnership email for Cricut yet. This page updates as new contact details are detected. In the meantime you can see which creators they have worked with and reach those creators directly.
How much does Cricut pay creators?
Exact fees are not public, but based on the creator sizes and engagement Cricut typically works with, CollabFeed estimates roughly $3,643 to $6,805 per sponsored post. See the full per-post and monthly spend estimate on this page.
What niche creators does Cricut usually hire?
Cricut is most often associated with Home & DIY creators based on tracked campaign distribution.
Which platform is most important for Cricut's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.
Partnership data last updated Sep 2026.