Top Spending Brands Leaderboard

Ranked by active deal volume. These are the brands scaling their influencer campaigns on Instagram & TikTok right now. Updated daily.

Rank Brand Total Share TikTok IG Niche Latest Post
#1SHEIN33056.6%5325FashionDec 23, 2025
#2SHEGLAM284.8%028BeautyDec 22, 2025
#3Amazon183.1%513FashionDec 23, 2025
#4Temu142.4%311FashionDec 16, 2025
#5Dove111.9%110BeautyDec 20, 2025
#6Lakme81.4%08BeautyDec 17, 2025
#7H&M71.2%52FashionDec 22, 2025
#8Kenwood71.2%07Home & DIYDec 23, 2025
#9Nike61.0%15FashionDec 13, 2025
#10Coca-Cola61.0%24Food & BeverageDec 19, 2025
#11Wayfair61.0%15Home & DIYDec 23, 2025
#12Adidas61.0%24FashionDec 24, 2025
#13King of Christmas61.0%06Home & DIYDec 11, 2025
#14Canine Companions50.9%50PetsDec 12, 2025
#15Bissell50.9%05Home & DIYDec 16, 2025
#16Uniqlo50.9%05FashionDec 23, 2025
#17Walmart50.9%05FashionDec 16, 2025
#18Akira50.9%05FashionDec 10, 2025
#19Oral-B50.9%05HealthDec 11, 2025
#20Missguided50.9%05FashionDec 19, 2025
#21Windsor40.7%22FashionDec 23, 2025
#22Gymshark40.7%13FitnessDec 17, 2025
#23Intermarché40.7%13Food & BeverageDec 16, 2025
#24QuillBot40.7%04EducationDec 17, 2025
#25Pond's40.7%04BeautyDec 23, 2025
#26VKTRY30.5%30SportsDec 16, 2025
#27McDonald's30.5%30Food & BeverageDec 22, 2025
#28Cozey30.5%12Home & DIYDec 10, 2025
#29Urban Decay30.5%30BeautyDec 11, 2025
#30Old Navy30.5%30FashionDec 22, 2025
#31L'Oréal Paris30.5%12BeautyDec 12, 2025
#32Skechers30.5%21FashionDec 18, 2025
#33Domino's30.5%30Food & BeverageDec 24, 2025
#34Hasbro30.5%30EntertainmentDec 23, 2025
#35Yoto30.5%21EducationDec 19, 2025
#36Moises.ai30.5%12TechnologyDec 19, 2025
#37e.l.f. Cosmetics30.5%12BeautyDec 19, 2025
#38US Highbush Blueberry Council30.5%03Food & BeverageDec 2, 2025
#39Simply Organic30.5%03Food & BeverageDec 9, 2025
#40Hallmark30.5%03EntertainmentDec 11, 2025
#41Mamaearth30.5%03BeautyDec 19, 2025
#42Cricut30.5%03Home & DIYDec 16, 2025
#43Audible30.5%03EntertainmentDec 8, 2025
#44Merach30.5%03FitnessDec 17, 2025
#45Avidlove30.5%03FashionDec 13, 2025
#46Insta36030.5%03TechnologyDec 23, 2025
#47Hidden Harvest30.5%03Food & BeverageDec 8, 2025
#48Transformer Table30.5%03Home & DIYDec 12, 2025
#49Balsam Hill30.5%03Home & DIYDec 12, 2025
#50Lowe's30.5%03Home & DIYDec 18, 2025