This hub estimates which brands are putting the most money into creator partnerships right now, using tracked campaign pace, creator-size mix, platform split, and engagement signals.
89 brands ranked. Current #1: Amazon at $25,336 – $46,960/month across 8 recent campaigns.
| Rank | Brand | Est. Monthly Spend | Campaigns (30d) | Partnerships | Creators | Niche |
|---|---|---|---|---|---|---|
| #1 | Amazon | $25,336 – $46,960 | 8 | 84 | 66 | Fashion |
| #2 | adobe | $22,995 – $42,804 | 9 | 36 | 25 | Technology |
| #3 | Wayfair | $15,881 – $29,120 | 10 | 105 | 31 | Home & DIY |
| #4 | CVS Pharmacy | $13,158 – $24,276 | 6 | 36 | 14 | Health |
| #5 | Vinted | $12,183 – $22,842 | 3 | 7 | 7 | Fashion |
| #6 | Lay's | $11,256 – $22,416 | 6 | 23 | 19 | Food & Beverage |
| #7 | Ball | $11,400 – $20,900 | 4 | 4 | 4 | Home & DIY |
| #8 | Lowe's | $11,272 – $20,868 | 4 | 16 | 15 | Home & DIY |
| #9 | garnier | $10,920 – $20,672 | 4 | 30 | 30 | Beauty |
| #10 | Himalaya | $10,380 – $19,032 | 4 | 9 | 8 | Beauty |
| #11 | Shopify | $9,084 – $17,100 | 2 | 3 | 3 | Technology |
| #12 | Ring | $8,626 – $16,126 | 2 | 4 | 4 | Home & DIY |
| #13 | H&M | $7,796 – $15,016 | 4 | 30 | 26 | Fashion |
| #14 | TCL | $8,100 – $14,850 | 5 | 6 | 6 | Technology |
| #15 | McDonald's | $7,218 – $14,250 | 2 | 15 | 14 | Food & Beverage |
| #16 | La Roche-Posay | $7,224 – $13,536 | 4 | 18 | 15 | Beauty |
| #17 | Sure | $6,608 – $13,213 | 6 | 12 | 4 | Health |
| #18 | Halara | $6,786 – $12,724 | 2 | 7 | 6 | Fashion |
| #19 | 007 First Light | $6,532 – $12,468 | 2 | 2 | 2 | Entertainment |
| #20 | CeraVe | $6,486 – $12,424 | 2 | 13 | 11 | Beauty |
| #21 | White Fox Boutique | $6,056 – $11,994 | 2 | 20 | 18 | Fashion |
| #22 | Crunchlabs | $6,021 – $11,040 | 3 | 4 | 4 | Education |
| #23 | Nex Playground | $5,850 – $10,726 | 2 | 4 | 4 | Parenting |
| #24 | Hellenic Free Shops | $5,850 – $10,726 | 2 | 2 | 2 | Fashion |
| #25 | Streax | $5,820 – $10,671 | 3 | 8 | 8 | Beauty |
| #26 | Charlotte Tilbury | $5,781 – $10,638 | 3 | 20 | 14 | Beauty |
| #27 | Cricut | $5,720 – $10,596 | 2 | 15 | 13 | Home & DIY |
| #28 | Dove | $5,742 – $10,593 | 3 | 37 | 36 | Beauty |
| #29 | L'Oréal Professionnel | $5,682 – $10,533 | 3 | 7 | 6 | Beauty |
| #30 | Lancôme | $5,700 – $10,450 | 2 | 10 | 9 | Beauty |
| #31 | Zola | $5,426 – $10,146 | 2 | 4 | 3 | Lifestyle |
| #32 | Progressive | $5,384 – $10,134 | 2 | 3 | 3 | Finance |
| #33 | Campbell's | $5,400 – $9,900 | 2 | 3 | 3 | Food & Beverage |
| #34 | Parachute Advansed | $4,830 – $8,855 | 7 | 14 | 11 | Beauty |
| #35 | Nutracheck | $4,680 – $8,580 | 2 | 2 | 2 | Health |
| #36 | Aldi | $4,306 – $7,962 | 2 | 9 | 7 | Food & Beverage |
| #37 | Land O Lakes | $4,276 – $7,838 | 2 | 8 | 5 | Food & Beverage |
| #38 | Gymshark | $3,996 – $7,371 | 3 | 62 | 52 | Fitness |
| #39 | Ghar Soaps | $3,744 – $6,864 | 2 | 2 | 2 | Beauty |
| #40 | Skyscanner | $3,600 – $6,600 | 3 | 36 | 12 | Travel |
| #41 | Printify | $3,498 – $6,411 | 3 | 3 | 3 | Technology |
| #42 | Enliva | $3,237 – $5,937 | 3 | 3 | 3 | Fashion |
| #43 | Dermatouch | $3,204 – $5,875 | 2 | 6 | 3 | Beauty |
| #44 | LEGO | $3,129 – $5,829 | 3 | 15 | 14 | Entertainment |
| #45 | Neutrogena | $3,120 – $5,817 | 3 | 41 | 31 | Beauty |
| #46 | Cosy Island | $3,000 – $5,500 | 2 | 17 | 11 | Fashion |
| #47 | Enchnt | $3,000 – $5,500 | 2 | 5 | 5 | Fashion |
| #48 | Two Pages | $3,000 – $5,500 | 2 | 2 | 2 | Home & DIY |
| #49 | HomeSense | $2,400 – $4,400 | 2 | 2 | 2 | Home & DIY |
| #50 | Flipkart | $2,328 – $4,270 | 2 | 7 | 7 | Technology |
| #51 | Oreo | $2,250 – $4,126 | 2 | 3 | 3 | Food & Beverage |
| #52 | L'Oréal Paris | $1,920 – $3,534 | 3 | 35 | 28 | Beauty |
| #53 | Lizol | $1,920 – $3,520 | 2 | 4 | 4 | Home & DIY |
| #54 | Breescape | $1,920 – $3,520 | 2 | 3 | 2 | Home & DIY |
| #55 | Princess by Renee | $1,920 – $3,520 | 2 | 3 | 3 | Beauty |
| #56 | Australian Pears | $1,800 – $3,300 | 2 | 2 | 2 | Food & Beverage |
| #57 | Buckle | $1,706 – $3,190 | 2 | 4 | 3 | Fashion |
| #58 | Levoit | $1,630 – $3,066 | 2 | 3 | 3 | Home & DIY |
| #59 | Shark | $1,618 – $3,054 | 2 | 8 | 8 | Home & DIY |
| #60 | Transformer Table | $1,380 – $2,530 | 2 | 10 | 6 | Home & DIY |
| #61 | Armani Beauty | $1,380 – $2,530 | 2 | 6 | 5 | Beauty |
| #62 | Evite | $1,380 – $2,530 | 2 | 6 | 3 | Lifestyle |
| #63 | Family Nation | $1,380 – $2,530 | 2 | 2 | 2 | Education |
| #64 | Vileda | $1,380 – $2,530 | 2 | 2 | 2 | Home & DIY |
| #65 | Vaseline | $1,314 – $2,464 | 2 | 14 | 10 | Beauty |
| #66 | Papa John's | $1,294 – $2,372 | 2 | 2 | 2 | Food & Beverage |
| #67 | Coca-Cola | $1,216 – $2,294 | 2 | 11 | 11 | Food & Beverage |
| #68 | lululemon | $1,224 – $2,260 | 2 | 12 | 11 | Fitness |
| #69 | CANE'D | $1,036 – $1,898 | 2 | 2 | 2 | Food & Beverage |
| #70 | Boiron | $675 – $1,239 | 3 | 5 | 4 | Health |
| #71 | Figma | $608 – $1,114 | 2 | 2 | 2 | Technology |
| #72 | Atlus | $450 – $900 | 3 | 10 | 7 | Gaming |
| #73 | Zevo | $450 – $826 | 2 | 4 | 4 | Home & DIY |
| #74 | Canal Toys | $450 – $826 | 2 | 3 | 3 | Entertainment |
| #75 | Dawn | $450 – $826 | 2 | 3 | 3 | Home & DIY |
| #76 | Prada Beauty | $426 – $800 | 2 | 3 | 3 | Beauty |
| #77 | VKTRY | $348 – $648 | 2 | 10 | 8 | Sports |
| #78 | NIVEA | $340 – $640 | 2 | 21 | 21 | Beauty |
| #79 | Solo Cup | $338 – $618 | 2 | 3 | 3 | Food & Beverage |
| #80 | Gratify | $338 – $618 | 2 | 2 | 2 | Food & Beverage |
| #81 | Mother Root | $338 – $618 | 2 | 2 | 2 | Food & Beverage |
| #82 | My/Mochi | $338 – $618 | 2 | 2 | 2 | Food & Beverage |
| #83 | Lidl | $270 – $496 | 2 | 4 | 4 | Food & Beverage |
| #84 | Vitam | $270 – $496 | 2 | 4 | 4 | Food & Beverage |
| #85 | NARS | $262 – $482 | 2 | 5 | 4 | Beauty |
| #86 | Metamucil | $262 – $482 | 2 | 4 | 4 | Health |
| #87 | Aerie | $240 – $438 | 3 | 7 | 5 | Fashion |
| #88 | Trip Drinks | $196 – $360 | 2 | 3 | 3 | Food & Beverage |
| #89 | Call of Duty | $81 – $156 | 3 | 10 | 10 | Gaming |