NIVEA – Paid Partnerships & UGC Ads

NIVEA has 23 tracked creator partnerships across Instagram, TikTok and YouTube. Top content niches: Beauty (100%). They've worked with 22 unique creators, averaging 4.33% engagement.

23
Partnerships
22
Unique Creators
4.3%
Avg Engagement
2
Campaigns (30d)

Estimated Monthly Creator Spend

$1,300 – $2,450/month

Based on CollabFeed partnership data

Estimated rate for this brand

$650 – $1,225per sponsored post

Estimate based on the creator sizes, platform mix, and market rates NIVEA tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.

How this is estimated

This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.

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Instagram, TikTok & YouTube UGC & Paid Partnerships (Live Feed)

Updated Jul 31, 2026, 11:02 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Beauty / Skincare
75K1.1KJul 31, 2026
Instagram
Beauty / Skincare
6.8K444Jul 11, 2026
Instagram
Beauty / Body Care
81K1.1KJun 24, 2026
TikTok
Beauty / Skincare
5.2M160.1KJun 5, 2026
TikTok
Beauty / Lip Care
149.3K9.9KMay 14, 2026
TikTok
Beauty / Lip Care
1.9M6.6KMay 6, 2026
TikTok
Beauty / Skincare
1.4M31.5KMay 4, 2026
Instagram
Beauty / Sunscreen
13.6K405Apr 9, 2026
TikTok
Beauty / Lip Care
174.2K28.4KMar 24, 2026
TikTok
Beauty / Lip Care
15.2K1.3KMar 24, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 23 tracked partnerships.

Engagement vs Niche
6% below niche average
Niche avg: 10%

NIVEA's Content Niches

Beauty (100%)

More Beauty brands

Recent Creator Partnerships

Platform Distribution

NIVEA runs creator campaigns on Instagram (15 posts) and TikTok (8 posts).

FAQ

Does NIVEA work with influencers?

Yes. CollabFeed has tracked 23 paid partnership posts for NIVEA.

Does NIVEA have an ambassador or affiliate program for creators?

NIVEA actively runs paid creator collaborations. CollabFeed has tracked 23 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.

What is NIVEA's partnership or influencer contact email?

We do not have a verified partnership email for NIVEA yet. This page updates as new contact details are detected. In the meantime you can see which creators they have worked with and reach those creators directly.

How much does NIVEA pay creators?

Exact fees are not public, but based on the creator sizes and engagement NIVEA typically works with, CollabFeed estimates roughly $650 to $1,225 per sponsored post. See the full per-post and monthly spend estimate on this page.

What niche creators does NIVEA usually hire?

NIVEA is most often associated with Beauty creators based on tracked campaign distribution.

Which platform is most important for NIVEA's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Jul 2026.