TUMS – Paid Partnerships & UGC Ads

TUMS has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Health (100%). They've worked with 3 unique creators, averaging 6.16% engagement.

3
Partnerships
3
Unique Creators
6.2%
Avg Engagement
0
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Feb 8, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Health / Digestive Health
10.4K688Feb 8, 2026
TikTok
Health / Digestive Health
20.2K608Jan 20, 2026
TikTok
Health / Digestive Health
2K153Jan 8, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 3 tracked partnerships.

Engagement vs Niche
5% below niche average
Niche avg: 11%

TUMS's Content Niches

Health (100%)

More Health brands

Recent Creator Partnerships

Platform Distribution

TUMS runs creator campaigns on TikTok (3 posts).

FAQ

Does TUMS work with influencers?

Yes. CollabFeed has tracked 3 paid partnership posts for TUMS.

What niche creators does TUMS usually hire?

TUMS is most often associated with Health creators based on tracked campaign distribution.

Which platform is most important for TUMS's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.