IAMS – Paid Partnerships & UGC Ads

IAMS has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Pets (100%). They've worked with 1 unique creators, averaging 20.19% engagement.

1
Partnerships
1
Unique Creators
20.2%
Avg Engagement
0
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Dec 18, 2025, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Pets / Pet Food
12.8K2.6KDec 17, 2025
Video thumbnail
Pets brand hub Pets creator hub Top brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
9% above niche average
Niche avg: 11%

IAMS's Content Niches

Pets (100%)

More Pets brands

Recent Creator Partnerships

Platform Distribution

IAMS runs creator campaigns on TikTok (1 posts).

FAQ

Does IAMS work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for IAMS.

What niche creators does IAMS usually hire?

IAMS is most often associated with Pets creators based on tracked campaign distribution.

Which platform is most important for IAMS's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.