Olay – Paid Partnerships & UGC Ads
Olay has 15 tracked creator partnerships across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 9 unique creators, averaging 2.20% engagement.
Estimated Monthly Creator Spend
Based on CollabFeed partnership data
Estimated rate for this brand
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Beauty / Skincare | 751K | Likes hidden | Apr 11, 2026 | ||||||
Beauty / Skincare | 144.4K | 1.2K | Apr 11, 2026 | ||||||
Beauty / Skincare | 153.9K | 3.1K | Apr 9, 2026 | ||||||
Beauty / Skincare | 250.7K | 3.8K | Mar 24, 2026 | ||||||
Beauty / Skincare | 150.4K | 1.5K | Mar 9, 2026 | ||||||
Beauty / Skincare | 149.8K | 2.4K | Jan 21, 2026 | ||||||
| TikTok | Beauty / Skincare | 52.9K | 2.6K | Jan 20, 2026 | |||||
| TikTok | Beauty / Skincare | 162 | 7 | Jan 8, 2026 | |||||
Beauty / Skincare | 142.2K | 2.7K | Jan 8, 2026 | ||||||
Beauty / Skincare | 106.2K | 1.5K | Jan 7, 2026 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 15 tracked partnerships.
Olay's Content Niches
More Beauty brands
Recent Creator Partnerships
- @suhinachakraborty·Beauty·Apr 2026
- @ashima_colorsnglitters·Beauty·Apr 2026
- @isabelclanc·Beauty·Apr 2026
- @isabelclanc·Beauty·Mar 2026
- @overthemoonfaraway·Beauty·Mar 2026
Platform Distribution
Olay runs creator campaigns on Instagram (13 posts) and TikTok (2 posts).
FAQ
Does Olay work with influencers?
Yes. CollabFeed has tracked 15 paid partnership posts for Olay.
What niche creators does Olay usually hire?
Olay is most often associated with Beauty creators based on tracked campaign distribution.
Which platform is most important for Olay's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.