Philips – Paid Partnerships & UGC Ads
Philips has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Home & DIY (33%), Beauty (33%), Technology (33%). They've worked with 3 unique creators, averaging 5.84% engagement.
3
Partnerships
3
Unique Creators
5.8%
Avg Engagement
0
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Dec 9, 2025, 2:01 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Technology / Personal Care | 35.2K | 675 | Dec 8, 2025 | ||||||
Beauty / IPL Hair Removal | 4.4K | 350 | Dec 8, 2025 | ||||||
| TikTok | Home & DIY / Airfryer | 5.9K | 392 | Nov 11, 2025 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 3 tracked partnerships.
Engagement vs Niche
4% below niche average
Niche avg: 10%
Philips's Content Niches
Home & DIY (33%)Beauty (33%)Technology (33%)
More Home & DIY brands
Recent Creator Partnerships
- @ockotv·Technology·Dec 2025
- @vicky.todorova·Beauty·Dec 2025
- @grandadjoe1933·Home & DIY·Nov 2025
Platform Distribution
Philips runs creator campaigns on Instagram (2 posts) and TikTok (1 posts).
FAQ
Does Philips work with influencers?
Yes. CollabFeed has tracked 3 paid partnership posts for Philips.
What niche creators does Philips usually hire?
Philips is most often associated with Home & DIY creators based on tracked campaign distribution.
Which platform is most important for Philips's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.