Temu – Paid Partnerships & UGC Ads

Temu has 237 tracked creator partnerships across Instagram and TikTok. Top content niches: Fashion (49%), Home & DIY (35%), Lifestyle (6%). They've worked with 165 unique creators, averaging 9.11% engagement.

237
Partnerships
165
Unique Creators
9.1%
Avg Engagement
49
Campaigns (30d)
Budget estimates are hidden for affiliate-heavy brands because open programs and code-driven partnerships can inflate post volume without reflecting true sponsored spend.

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated May 19, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Home & DIY / Water Toy
49.7K1.4KMay 19, 2026
TikTok
Fashion / Online Marketplace
42749May 19, 2026
TikTok
Fashion / Online Marketplace
65090May 19, 2026
Instagram
Home & DIY / Craft Tools
42.2K2KMay 18, 2026
TikTok
Fashion / Online Marketplace
890May 17, 2026
TikTok
Fashion / Online Marketplace
44525May 17, 2026
Instagram
Home & DIY / Camping Gear
12.7K374May 15, 2026
Instagram
Home & DIY / Household Items
17.2K617May 14, 2026
Instagram
Fashion / Bags
4.5K1.3KMay 14, 2026
Instagram
Fashion / Online Shopping
32.8K706May 13, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 237 tracked partnerships.

Engagement vs Niche
1% below niche average
Niche avg: 10%

Temu's Content Niches

Fashion (49%)Home & DIY (35%)Lifestyle (6%)

More Fashion brands

Recent Creator Partnerships

Platform Distribution

Temu runs creator campaigns on Instagram (152 posts) and TikTok (85 posts).

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FAQ

Does Temu work with influencers?

Yes. CollabFeed has tracked 237 paid partnership posts for Temu.

What niche creators does Temu usually hire?

Temu is most often associated with Fashion creators based on tracked campaign distribution.

Which platform is most important for Temu's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.