Wetzel's Pretzels – Paid Partnerships & UGC Ads

Wetzel's Pretzels has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 1 unique creators, averaging 13.00% engagement.

1
Partnerships
1
Unique Creators
13.0%
Avg Engagement
0
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Jan 7, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Food & Beverage / Snacks
5.2K656Jan 7, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
5% above niche average
Niche avg: 8%

Wetzel's Pretzels's Content Niches

Food & Beverage (100%)

More Food & Beverage brands

Recent Creator Partnerships

Platform Distribution

Wetzel's Pretzels runs creator campaigns on TikTok (1 posts).

FAQ

Does Wetzel's Pretzels work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Wetzel's Pretzels.

What niche creators does Wetzel's Pretzels usually hire?

Wetzel's Pretzels is most often associated with Food & Beverage creators based on tracked campaign distribution.

Which platform is most important for Wetzel's Pretzels's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.