Airbnb – Paid Partnerships & UGC Ads

Airbnb has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Travel (67%), Home & DIY (33%). They've worked with 3 unique creators, averaging 4.01% engagement.

3
Partnerships
3
Unique Creators
4.0%
Avg Engagement
1
Campaigns (30d)

Estimated rate for this brand

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated May 7, 2026, 11:00 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Travel / Vacation Rental
23.3K786May 6, 2026
Instagram
Travel / Accommodation
39.4K2.1KNov 30, 2025
Instagram
Home & DIY / Home Rental
85.7K2.1KNov 21, 2025

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 3 tracked partnerships.

Engagement vs Niche
4% below niche average
Niche avg: 8%

Airbnb's Content Niches

Travel (67%)Home & DIY (33%)

More Travel brands

Recent Creator Partnerships

Platform Distribution

Airbnb runs creator campaigns on Instagram (3 posts).

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FAQ

Does Airbnb work with influencers?

Yes. CollabFeed has tracked 3 paid partnership posts for Airbnb.

What niche creators does Airbnb usually hire?

Airbnb is most often associated with Travel creators based on tracked campaign distribution.

Which platform is most important for Airbnb's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.