Citi – Paid Partnerships & UGC Ads
Citi has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Finance (100%). They've worked with 2 unique creators, averaging 8.73% engagement.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
| TikTok | Finance / Banking | 68K | 7.7K | May 8, 2026 | |||||
| TikTok | Finance / Banking | 59.5K | 3.3K | May 8, 2026 | |||||
Finance / Credit Cards | 20.6K | Likes hidden | Dec 3, 2025 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 3 tracked partnerships.
Citi's Content Niches
More Finance brands
Recent Creator Partnerships
- @todayshow·Finance·May 2026
- @todayshow·Finance·May 2026
- @mustafakacar·Finance·Dec 2025
Platform Distribution
Citi runs creator campaigns on Instagram (1 posts) and TikTok (2 posts).
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FAQ
Does Citi work with influencers?
Yes. CollabFeed has tracked 3 paid partnership posts for Citi.
What niche creators does Citi usually hire?
Citi is most often associated with Finance creators based on tracked campaign distribution.
Which platform is most important for Citi's creator strategy?
TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.