Gusto – Paid Partnerships & UGC Ads

Gusto has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Finance (100%). They've worked with 1 unique creators, averaging 30.72% engagement.

1
Partnerships
1
Unique Creators
30.7%
Avg Engagement
0
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Feb 9, 2026, 8:02 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Finance / Payroll Software
2.7K806Feb 9, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
23% above niche average
Niche avg: 7%

Gusto's Content Niches

Finance (100%)

More Finance brands

Recent Creator Partnerships

Platform Distribution

Gusto runs creator campaigns on Instagram (1 posts).

FAQ

Does Gusto work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Gusto.

What niche creators does Gusto usually hire?

Gusto is most often associated with Finance creators based on tracked campaign distribution.

Which platform is most important for Gusto's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.