Hellmann's has run tracked paid partnerships with 6 creators, most of them in the 10k to 50k follower range, with a median size of 38K.
Every creator below appeared in a disclosed paid partnership for Hellmann's on Instagram, TikTok or YouTube. Use it to benchmark a competitor's creator mix or to build a shortlist of creators who already make sponsored content in this space.
0 creators booked more than once.
| Creator | Platform | Followers | Engagement | Posts | Latest |
|---|---|---|---|---|---|
![]() @livewithsamantha Live with Samantha | youtube | 24K | 1.6% | 1 | Aug 2026 |
![]() @alexelpelirrojo_ig Alex | 🇬🇧 en 🇨🇱 | 78K | 9.7% | 1 | Aug 2026 | |
![]() @_karoleberl Karol | 15K | 3.6% | 1 | Jul 2026 | |
![]() @raqlorden Raquel Palla Lorden | 14K | 2.3% | 1 | Jun 2026 | |
![]() @elissasarini elisa sazo lagarini | 38K | 4.3% | 1 | Jun 2026 | |
![]() @claudiaserrano 𝑐𝑙𝑎𝑢𝑑𝑖𝑎 𝑠𝑒𝑟𝑟𝑎𝑛𝑜✨ | 80K | 2.8% | 1 | Nov 2025 |
Every creator page shows their full partnership history and engagement. Pro adds creator business contact details, unlimited CSV exports of shortlists like this one, and outreach templates, for $29 a month.
CollabFeed has tracked disclosed paid partnerships between Hellmann's and 6 creators on Instagram, TikTok and YouTube. The full list above shows each creator's size, engagement on sponsored posts, and their most recent Hellmann's placement.
The largest group of Hellmann's's creators sits in the 10k to 50k follower range, and the median creator has about 38K followers. That is the size band to benchmark against if you compete with Hellmann's.
Open any creator above to see every brand they have posted for, then use the CollabFeed creator directory to find similar creators by niche, platform and size. Pro members get creator business contact details and CSV exports for shortlists.
No. A paid-partnership label covers gifted and affiliate deals as well as cash deals, so CollabFeed never reports a fee per creator. Use the rate calculator for a market benchmark by creator size and platform.
Tracked partnerships are disclosed paid or sponsored posts. A label does not show what was paid: gifted and affiliate deals carry the same label as cash deals. Follower counts and engagement come from the creator's public profile and their sponsored posts.