Influencers who have worked with NIVEA

NIVEA has run tracked paid partnerships with 34 creators, most of them in the 10k to 50k follower range, with a median size of 148K.

Every creator below appeared in a disclosed paid partnership for NIVEA on Instagram, TikTok or YouTube. Use it to benchmark a competitor's creator mix or to build a shortlist of creators who already make sponsored content in this space.

34
creators tracked
148K
median creator size
5.4%
avg engagement on sponsored posts
14
booked in the last 90 days

Creator sizes NIVEA works with

Under 10K
4
10K to 50K
9
50K to 250K
4
250K to 1M
8
Over 1M
5

4 creators without a follower count yet.

Where the partnerships run

Instagram
16
TikTok
11
YouTube
8

1 creator booked more than once.

CreatorPlatformFollowersEngagementPostsLatest
@natashaperry
Natasha Perry
tiktok1.1M8.3%1Sep 2026
@4inthe5
4inthe5
tiktok339K12.2%1Sep 2026
youtube31.5%1Sep 2026
@divyavjvargiya
Divya Vijayvargiya
youtube5K2.4%1Sep 2026
@ami-official
AMI Official
youtube110K3.9%1Sep 2026
@sweta.ghoshal
Sweta Ghoshal
youtube1K3.1%1Sep 2026
@jamespilkington
James Pilkington | Actor & Creator
instagram25K35.0%1Aug 2026
@harshalapatil
Harshala Patil
youtube313K2.2%1Aug 2026
@grazi_max
Grazi Max
youtube32K0.5%1Aug 2026
@mitalithisside
Mitali This Side!!
youtube1.4M4.2%1Aug 2026
@kirtirawat4699
Kirti Rawat
youtube565K0.6%1Aug 2026
@evatgofficial
EVA Georgieva
instagram148K1.6%1Jul 2026
@vuyo_unfiltered
Vuyo Hlela🇿🇦
instagram45K7.0%1Jul 2026
tiktok7.1%1Jul 2026
@biekeilegems
Bieke Ilegems
instagram86K1.4%1Jun 2026
tiktok3.1%1Jun 2026
@kaylee.marina
Kaylee Marina
tiktok747K6.8%1May 2026
@iriskendalll
Iris Kendall
tiktok1.4M0.5%2May 2026
@ken.eurich
Ken Eurich
tiktok1.8M2.3%1May 2026
@stanimira_hristowa
Станимира Христова
instagram19K3.0%1Apr 2026
@yolandaadiazz
Yolanda Diaz
tiktok2.9M16.4%1Mar 2026
tiktok981K8.4%1Mar 2026
@mbalimkh_
Mbali Mkhize
instagram281K1Mar 2026
instagram413K4.7%1Mar 2026
@snehh_her
S N E N H L A N H L A Z O N D I
instagram44K1.5%1Feb 2026
tiktok0.1%1Feb 2026
instagram12K3.5%1Feb 2026
@jaypharasi
JAY 🐾
instagram24K2.4%1Feb 2026
instagram29K10.7%1Jan 2026
instagram2.5%1Jan 2026
@tenajaiin
Tena Jaiin
instagram365K4.8%1Dec 2025
@sunskriti
Sunskriti 🦋💙
instagram17K5.7%1Dec 2025
@aishwarya_khajuria
𝘈𝘪𝘚𝘏 🕊️
instagram228K4.0%1Nov 2025
@sherry_richard02
Sherry Roy || Content Creator
instagram2K1Nov 2025

Reach these creators

Every creator page shows their full partnership history and engagement. Pro adds creator business contact details, unlimited CSV exports of shortlists like this one, and outreach templates, for $29 a month.

FAQ

Which influencers has NIVEA worked with?

CollabFeed has tracked disclosed paid partnerships between NIVEA and 34 creators on Instagram, TikTok and YouTube. The full list above shows each creator's size, engagement on sponsored posts, and their most recent NIVEA placement.

What size creators does NIVEA use for sponsored content?

The largest group of NIVEA's creators sits in the 10k to 50k follower range, and the median creator has about 148K followers. That is the size band to benchmark against if you compete with NIVEA.

How do I find creators like the ones NIVEA works with?

Open any creator above to see every brand they have posted for, then use the CollabFeed creator directory to find similar creators by niche, platform and size. Pro members get creator business contact details and CSV exports for shortlists.

Does this list show what NIVEA paid each creator?

No. A paid-partnership label covers gifted and affiliate deals as well as cash deals, so CollabFeed never reports a fee per creator. Use the rate calculator for a market benchmark by creator size and platform.

Tracked partnerships are disclosed paid or sponsored posts. A label does not show what was paid: gifted and affiliate deals carry the same label as cash deals. Follower counts and engagement come from the creator's public profile and their sponsored posts.