Influencers who have worked with Olay

Olay has run tracked paid partnerships with 39 creators, most of them in the under 10k follower range, with a median size of 20K.

Every creator below appeared in a disclosed paid partnership for Olay on Instagram, TikTok or YouTube. Use it to benchmark a competitor's creator mix or to build a shortlist of creators who already make sponsored content in this space.

39
creators tracked
20K
median creator size
5.9%
avg engagement on sponsored posts
17
booked in the last 90 days

Creator sizes Olay works with

Under 10K
14
10K to 50K
9
50K to 250K
6
250K to 1M
3
Over 1M
6

1 creator without a follower count yet.

Where the partnerships run

Instagram
26
TikTok
6
YouTube
12

3 creators booked more than once.

CreatorPlatformFollowersEngagementPostsLatest
@nivrity_das
Nivrity Das
instagram1M7.5%1Sep 2026
@styleandfashionbynilda
Style and Fashion by Nilda.
youtube30.0%1Sep 2026
@ianjalisingh07
Anjali Singh
instagram18K2.5%1Sep 2026
@alanagracewu
Alana Wu - Beauty, Skincare, Travel & Family
instagram48K25.3%1Sep 2026
@bellaluxelifestyle
Kimara Rogers
youtube012.5%1Sep 2026
@shamaelbernice-ugc
Shamael Bernice
youtube70.0%1Sep 2026
@house.of.london
HOUSE OF LONDON
youtube20K3.2%1Sep 2026
@misscharline1031
Miss Charline
youtube1710.0%1Sep 2026
@shwetavelour
shweta pandey
youtube306.8%1Sep 2026
@simplygailg
Gail Murray-Gonzalez
instagram110K11.9%1Sep 2026
youtube119.4%1Aug 2026
@meiryedilla
Meiry Araujo
youtube30.3%1Aug 2026
@katele5385
Kate Le 535
youtube20.0%1Aug 2026
@kateselects
Kate • UGC Creator • Miami
youtube61.4%1Aug 2026
@gabbybyrd-v6m
Everydaywithgabby
youtube132.1%1Aug 2026
@hayliebrandtogle
Haylie Brandt-Ogle
youtube321.9%1Aug 2026
@think_america
Think_America
tiktok2K9.5%1Aug 2026
@claudiaravioli
Claudia Chiavaroli
instagram583K3.9%1Jun 2026
@toxic_bishhhh
💋•MEG~LYNN•💋
tiktok11K0.0%1Jun 2026
tiktok0.3%1May 2026
@raksha.shah
Raksha Shah
instagram30K1May 2026
@themelissalifestyle_
Melissa : Lifestyle Blogger
instagram19K7.4%1May 2026
@raisingsharps
Liz Sharp Motherhood
instagram21K42.5%1May 2026
@natalientheaguilars
natalie & the aguilars
tiktok7.5M9.3%1May 2026
@mrunal_mungi
Mrunal🪩
instagram70K2.4%1Apr 2026
@realananyadubey
Ananya dubey🕉️🙏🏻🧿
instagram117K1Apr 2026
@_mrs._gour_gupta
simpy gour gupta
instagram13K0.6%1Apr 2026
@bhavya_atreja
Dt. Bhavya Atreja
instagram74K3.8%1Apr 2026
@kanvidholakia_
Kanvi Shah
instagram78K1.7%1Apr 2026
@suhinachakraborty
Suhina Chakraborty | Kolkata & Hyderabad Blogger |
instagram1.2M4.9%1Apr 2026
@ashima_colorsnglitters
Ashima Makhija | Beauty ॰Fashion ॰Travel ॰Lifestyle
instagram373K2.0%1Apr 2026
@isabelclanc
Isabel Clancy
instagram1.4M1.8%4Apr 2026
instagram1.5M1.3%2Mar 2026
@isabelclanc
Isabel Clancy
tiktok4.4M4.9%1Jan 2026
@janethechemist
janethechemist
tiktok194K4.3%1Jan 2026
@samanthaatan
Samantha Tan 宋心心
instagram487K1Dec 2025
instagram12K1Nov 2025
@happyhinched_home
Kayleigh 💗
instagram2K1Nov 2025
@boormansara
Sara Boorman
instagram2K2Nov 2025

Reach these creators

Every creator page shows their full partnership history and engagement. Pro adds creator business contact details, unlimited CSV exports of shortlists like this one, and outreach templates, for $29 a month.

FAQ

Which influencers has Olay worked with?

CollabFeed has tracked disclosed paid partnerships between Olay and 39 creators on Instagram, TikTok and YouTube. The full list above shows each creator's size, engagement on sponsored posts, and their most recent Olay placement.

What size creators does Olay use for sponsored content?

The largest group of Olay's creators sits in the under 10k follower range, and the median creator has about 20K followers. That is the size band to benchmark against if you compete with Olay.

How do I find creators like the ones Olay works with?

Open any creator above to see every brand they have posted for, then use the CollabFeed creator directory to find similar creators by niche, platform and size. Pro members get creator business contact details and CSV exports for shortlists.

Does this list show what Olay paid each creator?

No. A paid-partnership label covers gifted and affiliate deals as well as cash deals, so CollabFeed never reports a fee per creator. Use the rate calculator for a market benchmark by creator size and platform.

Tracked partnerships are disclosed paid or sponsored posts. A label does not show what was paid: gifted and affiliate deals carry the same label as cash deals. Follower counts and engagement come from the creator's public profile and their sponsored posts.