Overdrive – Paid Partnerships & UGC Ads

Overdrive has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Fitness (100%). They've worked with 1 unique creators, averaging 10.53% engagement.

1
Partnerships
1
Unique Creators
10.5%
Avg Engagement
0
Campaigns (30d)

What you could charge Overdrive

$162 – $297per Reel

Based on the creator sizes Overdrive typically works with

Not sure what to charge? Try our rate calculator →

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Feb 8, 2026, 8:00 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Fitness / Supplements
17.9K1.9KFeb 8, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
3% above niche average
Niche avg: 7%

Overdrive's Content Niches

Fitness (100%)

More Fitness brands

Recent Creator Partnerships

Platform Distribution

Overdrive runs creator campaigns on Instagram (1 posts).

FAQ

Does Overdrive work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Overdrive.

What niche creators does Overdrive usually hire?

Overdrive is most often associated with Fitness creators based on tracked campaign distribution.

Which platform is most important for Overdrive's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.