Influencers who have worked with Sony

Sony has run tracked paid partnerships with 7 creators, most of them in the over 1m follower range, with a median size of 1.5M.

Every creator below appeared in a disclosed paid partnership for Sony on Instagram, TikTok or YouTube. Use it to benchmark a competitor's creator mix or to build a shortlist of creators who already make sponsored content in this space.

7
creators tracked
1.5M
median creator size
5.2%
avg engagement on sponsored posts
0
booked in the last 90 days

Creator sizes Sony works with

Under 10K
1
10K to 50K
0
50K to 250K
0
250K to 1M
1
Over 1M
3

2 creators without a follower count yet.

Where the partnerships run

Instagram
2
TikTok
5

0 creators booked more than once.

CreatorPlatformFollowersEngagementPostsLatest
@hiswattson
HisWattson
tiktok295K6.5%1Feb 2026
tiktok2.1%1Feb 2026
tiktok0.3%1Feb 2026
@addie_mccracken123
addie mccracken
tiktok7.7M11.1%1Jan 2026
@paigezilba
Paige Zilba
tiktok11.9M5.9%1Jan 2026
@gabisklar
Gabi Sklar
instagram1.5M1Jan 2026
@dealswithjanetp
Deals With Janet
instagram141Nov 2025

Reach these creators

Every creator page shows their full partnership history and engagement. Pro adds creator business contact details, unlimited CSV exports of shortlists like this one, and outreach templates, for $29 a month.

FAQ

Which influencers has Sony worked with?

CollabFeed has tracked disclosed paid partnerships between Sony and 7 creators on Instagram, TikTok and YouTube. The full list above shows each creator's size, engagement on sponsored posts, and their most recent Sony placement.

What size creators does Sony use for sponsored content?

The largest group of Sony's creators sits in the over 1m follower range, and the median creator has about 1.5M followers. That is the size band to benchmark against if you compete with Sony.

How do I find creators like the ones Sony works with?

Open any creator above to see every brand they have posted for, then use the CollabFeed creator directory to find similar creators by niche, platform and size. Pro members get creator business contact details and CSV exports for shortlists.

Does this list show what Sony paid each creator?

No. A paid-partnership label covers gifted and affiliate deals as well as cash deals, so CollabFeed never reports a fee per creator. Use the rate calculator for a market benchmark by creator size and platform.

Tracked partnerships are disclosed paid or sponsored posts. A label does not show what was paid: gifted and affiliate deals carry the same label as cash deals. Follower counts and engagement come from the creator's public profile and their sponsored posts.