The Sims – Paid Partnerships & UGC Ads

The Sims has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Gaming (100%). They've worked with 2 unique creators, averaging 0.08% engagement.

2
Partnerships
2
Unique Creators
0.1%
Avg Engagement
2
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Mar 13, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Gaming / Simulation Game
35K19Mar 12, 2026
Video thumbnail
TikTok
Gaming / Simulation Game
278.9K250Mar 12, 2026
Video thumbnail
Gaming brand hub Gaming creator hub Top brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 2 tracked partnerships.

Engagement vs Niche
7% below niche average
Niche avg: 7%

The Sims's Content Niches

Gaming (100%)

More Gaming brands

Recent Creator Partnerships

Platform Distribution

The Sims runs creator campaigns on TikTok (2 posts).

FAQ

Does The Sims work with influencers?

Yes. CollabFeed has tracked 2 paid partnership posts for The Sims.

What niche creators does The Sims usually hire?

The Sims is most often associated with Gaming creators based on tracked campaign distribution.

Which platform is most important for The Sims's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.