Vicks – Paid Partnerships & UGC Ads
Vicks has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Health (100%). They've worked with 2 unique creators, averaging 24.54% engagement.
2
Partnerships
2
Unique Creators
24.5%
Avg Engagement
0
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Feb 5, 2026, 8:01 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Health / Cold Remedies | 1.4K | 481 | Feb 4, 2026 | ||||||
| TikTok | Health / Cold Remedies | 373.1K | 33.7K | Sep 2, 2025 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 2 tracked partnerships.
Engagement vs Niche
13% above niche average
Niche avg: 11%
Vicks's Content Niches
Health (100%)
More Health brands
Recent Creator Partnerships
- @afischer91·Health·Feb 2026
- @buttercookiesk·Health·Sep 2025
Platform Distribution
Vicks runs creator campaigns on Instagram (1 posts) and TikTok (1 posts).
FAQ
Does Vicks work with influencers?
Yes. CollabFeed has tracked 2 paid partnership posts for Vicks.
What niche creators does Vicks usually hire?
Vicks is most often associated with Health creators based on tracked campaign distribution.
Which platform is most important for Vicks's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.