Vicks – Paid Partnerships & UGC Ads

Vicks has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Health (100%). They've worked with 1 unique creators, averaging 38.65% engagement.

1
Partnerships
1
Unique Creators
38.7%
Avg Engagement
0
Campaigns (30d)

What you could charge Vicks

$180 – $330per Reel

Based on the creator sizes Vicks typically works with

Not sure what to charge? Try our rate calculator →

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Feb 5, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Health / Cold Remedies
1.4K481Feb 4, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
27% above niche average
Niche avg: 12%

Vicks's Content Niches

Health (100%)

More Health brands

Recent Creator Partnerships

Platform Distribution

Vicks runs creator campaigns on Instagram (1 posts).

FAQ

Does Vicks work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Vicks.

What niche creators does Vicks usually hire?

Vicks is most often associated with Health creators based on tracked campaign distribution.

Which platform is most important for Vicks's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.