Influencers who have worked with Woolworths
Woolworths has run tracked paid partnerships with 7 creators, most of them in the 10k to 50k follower range, with a median size of 48K.
Every creator below appeared in a disclosed paid partnership for Woolworths on Instagram, TikTok or YouTube. Use it to benchmark a competitor's creator mix or to build a shortlist of creators who already make sponsored content in this space.
Creator sizes Woolworths works with
Where the partnerships run
0 creators booked more than once.
| Creator | Platform | Followers | Engagement | Posts | Latest |
|---|---|---|---|---|---|
 @marie.erasmus.brumm M a r i e B r ü m m | 121K | 1.8% | 1 | Sep 2026 | |
 @th.bro.kia Kia Kanuta | 9K | 7.1% | 1 | Jun 2026 | |
@deborambaya motherhood & marriage | 25K | 8.6% | 1 | Mar 2026 | |
 @azza_awaldien Azzah Awaldien Karriem | 14K | 3.0% | 1 | Feb 2026 | |
 @_laurabentley_ Laura Bentley | 124K | – | 1 | Feb 2026 | |
 @smileycitrus ELLA MAEGRAITH | 111K | 1.0% | 1 | Nov 2025 | |
 @courtneymangan Courtney Mangan | 48K | 1.9% | 1 | Nov 2025 |
Reach these creators
Every creator page shows their full partnership history and engagement. Pro adds creator business contact details, unlimited CSV exports of shortlists like this one, and outreach templates, for $29 a month.
FAQ
Which influencers has Woolworths worked with?
CollabFeed has tracked disclosed paid partnerships between Woolworths and 7 creators on Instagram, TikTok and YouTube. The full list above shows each creator's size, engagement on sponsored posts, and their most recent Woolworths placement.
What size creators does Woolworths use for sponsored content?
The largest group of Woolworths's creators sits in the 10k to 50k follower range, and the median creator has about 48K followers. That is the size band to benchmark against if you compete with Woolworths.
How do I find creators like the ones Woolworths works with?
Open any creator above to see every brand they have posted for, then use the CollabFeed creator directory to find similar creators by niche, platform and size. Pro members get creator business contact details and CSV exports for shortlists.
Does this list show what Woolworths paid each creator?
No. A paid-partnership label covers gifted and affiliate deals as well as cash deals, so CollabFeed never reports a fee per creator. Use the rate calculator for a market benchmark by creator size and platform.
Tracked partnerships are disclosed paid or sponsored posts. A label does not show what was paid: gifted and affiliate deals carry the same label as cash deals. Follower counts and engagement come from the creator's public profile and their sponsored posts.