Barilla – Paid Partnerships & UGC Ads

Barilla has 6 tracked creator partnerships across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 4 unique creators, averaging 2.52% engagement.

6
Partnerships
4
Unique Creators
2.5%
Avg Engagement
3
Campaigns (30d)

Estimated Monthly Creator Spend

$2,700 – $4,950/month

Based on CollabFeed partnership data

Estimated rate for this brand

$900 – $1,650per sponsored post

Estimate based on the creator sizes, platform mix, and market rates Barilla tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.

How this is estimated

This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Jun 16, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Food & Beverage / Pasta Sauce
38.5K1.2KJun 16, 2026
Instagram
Food & Beverage / Pasta
53.2K808Jun 6, 2026
Instagram
Food & Beverage / Pasta
53.1K1.3KMay 27, 2026
Instagram
Food & Beverage / Pasta & Sauce
53.8K1.3KApr 2, 2026
Instagram
Food & Beverage / Pasta
25.5KLikes hiddenFeb 12, 2026
Instagram
Food & Beverage / Pasta
16.4K407Dec 8, 2025

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 6 tracked partnerships.

Engagement vs Niche
6% below niche average
Niche avg: 8%

Barilla's Content Niches

Food & Beverage (100%)

More Food & Beverage brands

Recent Creator Partnerships

Platform Distribution

Barilla runs creator campaigns on Instagram (6 posts).

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FAQ

Does Barilla work with influencers?

Yes. CollabFeed has tracked 6 paid partnership posts for Barilla.

Does Barilla have an ambassador or affiliate program for creators?

Barilla actively runs paid creator collaborations. CollabFeed has tracked 6 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.

What is Barilla's partnership or influencer contact email?

CollabFeed has a verified partnership contact for Barilla. Members can view the full partnership email and any fallback contacts in the contact section above.

How much does Barilla pay creators?

Exact fees are not public, but based on the creator sizes and engagement Barilla typically works with, CollabFeed estimates roughly $900 to $1,650 per sponsored post. See the full per-post and monthly spend estimate on this page.

What niche creators does Barilla usually hire?

Barilla is most often associated with Food & Beverage creators based on tracked campaign distribution.

Which platform is most important for Barilla's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Jun 2026.