Barilla – Paid Partnerships & UGC Ads
Barilla has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 2 unique creators, averaging 2.62% engagement.
2
Partnerships
2
Unique Creators
2.6%
Avg Engagement
0
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Feb 12, 2026, 8:00 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Food & Beverage / Pasta | 25.5K | Likes hidden | Feb 12, 2026 | ||||||
Food & Beverage / Pasta | 16.4K | 407 | Dec 8, 2025 |
Food & Beverage brand hub Food & Beverage creator hub Top brands by engagementBrands with most creators
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 2 tracked partnerships.
Engagement vs Niche
5% below niche average
Niche avg: 8%
Barilla's Content Niches
Food & Beverage (100%)
More Food & Beverage brands
Recent Creator Partnerships
- @nikolas_sakellariou·Food & Beverage·Feb 2026
- @thefooddragon·Food & Beverage·Dec 2025
Platform Distribution
Barilla runs creator campaigns on Instagram (2 posts).
FAQ
Does Barilla work with influencers?
Yes. CollabFeed has tracked 2 paid partnership posts for Barilla.
What niche creators does Barilla usually hire?
Barilla is most often associated with Food & Beverage creators based on tracked campaign distribution.
Which platform is most important for Barilla's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.