Blue Apron – Paid Partnerships & UGC Ads
Blue Apron has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 1 unique creators, averaging 6.02% engagement.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Food & Beverage / Meal Kits | 20.4K | 1.2K | Feb 12, 2026 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 1 tracked partnership.
Blue Apron's Content Niches
More Food & Beverage brands
Recent Creator Partnerships
- @mcastromusic·Food & Beverage·Feb 2026
Platform Distribution
Blue Apron runs creator campaigns on Instagram (1 posts).
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FAQ
Does Blue Apron work with influencers?
Yes. CollabFeed has tracked 1 paid partnership post for Blue Apron.
What niche creators does Blue Apron usually hire?
Blue Apron is most often associated with Food & Beverage creators based on tracked campaign distribution.
Which platform is most important for Blue Apron's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.