I Can't Believe It's Not Butter – Paid Partnerships & UGC Ads

I Can't Believe It's Not Butter has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 1 unique creators, averaging 4.57% engagement.

1
Partnerships
1
Unique Creators
4.6%
Avg Engagement
1
Campaigns (30d)
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Apr 10, 2026, 2:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Food & Beverage / Condiments
21.5K917Apr 9, 2026
Video thumbnail
Food & Beverage brand hub Food & Beverage creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
3% below niche average
Niche avg: 8%

I Can't Believe It's Not Butter's Content Niches

Food & Beverage (100%)

More Food & Beverage brands

Recent Creator Partnerships

Platform Distribution

I Can't Believe It's Not Butter runs creator campaigns on Instagram (1 posts).

FAQ

Does I Can't Believe It's Not Butter work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for I Can't Believe It's Not Butter.

What niche creators does I Can't Believe It's Not Butter usually hire?

I Can't Believe It's Not Butter is most often associated with Food & Beverage creators based on tracked campaign distribution.

Which platform is most important for I Can't Believe It's Not Butter's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.