Lays – Paid Partnerships & UGC Ads
Lays has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 2 unique creators, averaging 3.24% engagement.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
| TikTok | Food & Beverage / Snacks | 28.4K | 1.1K | Jun 19, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 518.2K | 7.7K | Jun 19, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 397.2K | 402 | Jun 19, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 738 | 75 | Jun 19, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 1.1K | 82 | Jun 18, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 336 | 31 | Jun 18, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 726 | 12 | Jun 18, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 3.7K | 188 | Jun 17, 2026 | |||||
| TikTok | Food & Beverage / Snacks | 5.3K | 306 | Jun 13, 2026 | |||||
| TikTok | Food & Beverage / Snack Foods | 863 | 32 | Jun 13, 2026 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 3 tracked partnerships.
Lays's Content Niches
More Food & Beverage brands
Recent Creator Partnerships
- @blondimuneca·Food & Beverage·Jun 2026
- @foxsoccer·Food & Beverage·Apr 2026
- @foxsoccer·Food & Beverage·Apr 2026
Platform Distribution
Lays runs creator campaigns on TikTok (3 posts).
FAQ
Does Lays work with influencers?
Yes. CollabFeed has tracked 3 paid partnership posts for Lays.
Does Lays have an ambassador or affiliate program for creators?
Lays actively runs paid creator collaborations. CollabFeed has tracked 3 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.
What is Lays's partnership or influencer contact email?
We do not have a verified partnership email for Lays yet. This page updates as new contact details are detected. In the meantime you can see which creators they have worked with and reach those creators directly.
How much does Lays pay creators?
Exact fees are not public and depend on creator size, engagement, and deliverables. Use CollabFeed's free rate calculator alongside Lays's tracked partnerships to benchmark a fair rate.
What niche creators does Lays usually hire?
Lays is most often associated with Food & Beverage creators based on tracked campaign distribution.
Which platform is most important for Lays's creator strategy?
TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.
Partnership data last updated Jun 2026.