Lidl – Paid Partnerships & UGC Ads
Lidl has 4 tracked creator partnerships across Instagram and TikTok. Top content niches: Food & Beverage (75%), Home & DIY (25%). They've worked with 4 unique creators, averaging 4.36% engagement.
Estimated Monthly Creator Spend
Based on CollabFeed partnership data
Estimated rate for this brand
Estimate based on the creator sizes, platform mix, and market rates Lidl tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.
How this is estimated
This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Food & Beverage / Groceries | 47.9K | 688 | Jul 3, 2026 | ||||||
Food & Beverage / Groceries | 4.1K | 392 | Jul 1, 2026 | ||||||
Food & Beverage / Kitchenware | 121.1K | 2.1K | Apr 17, 2026 | ||||||
Home & DIY / Gardening | 27.4K | 972 | Mar 18, 2026 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 4 tracked partnerships.
Lidl's Content Niches
More Food & Beverage brands
Recent Creator Partnerships
- @andreeamadalina.ene·Food & Beverage·Jul 2026
- @medeeaalexandra98·Food & Beverage·Jul 2026
- @petros_maounatzis·Food & Beverage·Apr 2026
- @denisasimam·Home & DIY·Mar 2026
Platform Distribution
Lidl runs creator campaigns on Instagram (4 posts).
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FAQ
Does Lidl work with influencers?
Yes. CollabFeed has tracked 4 paid partnership posts for Lidl.
Does Lidl have an ambassador or affiliate program for creators?
Lidl actively runs paid creator collaborations. CollabFeed has tracked 4 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.
What is Lidl's partnership or influencer contact email?
CollabFeed has a verified partnership contact for Lidl. Members can view the full partnership email and any fallback contacts in the contact section above.
How much does Lidl pay creators?
Exact fees are not public, but based on the creator sizes and engagement Lidl typically works with, CollabFeed estimates roughly $135 to $248 per sponsored post. See the full per-post and monthly spend estimate on this page.
What niche creators does Lidl usually hire?
Lidl is most often associated with Food & Beverage creators based on tracked campaign distribution.
Which platform is most important for Lidl's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.
Partnership data last updated Jul 2026.