Lonely Planet – Paid Partnerships & UGC Ads

Lonely Planet has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Travel (100%). They've worked with 1 unique creators, averaging 1.10% engagement.

2
Partnerships
1
Unique Creators
1.1%
Avg Engagement
0
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Nov 23, 2025, 8:31 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Travel / Travel Guide
230.3K5.4KNov 22, 2025
Video thumbnail
Instagram
Travel / Peru Travel
137.4K1KNov 21, 2025
Video thumbnail
Instagram
Travel / Destinations
116.7K1.5KNov 20, 2025
Video thumbnail
Travel brand hub Travel creator hub Top brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 2 tracked partnerships.

Engagement vs Niche
6% below niche average
Niche avg: 8%

Lonely Planet's Content Niches

Travel (100%)

More Travel brands

Recent Creator Partnerships

Platform Distribution

Lonely Planet runs creator campaigns on Instagram (2 posts).

FAQ

Does Lonely Planet work with influencers?

Yes. CollabFeed has tracked 2 paid partnership posts for Lonely Planet.

What niche creators does Lonely Planet usually hire?

Lonely Planet is most often associated with Travel creators based on tracked campaign distribution.

Which platform is most important for Lonely Planet's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.