SHEIN – Paid Partnerships & UGC Ads
SHEIN has 1033 tracked creator partnerships across Instagram and TikTok. Top content niches: Fashion (94%), Home & DIY (4%), Beauty (2%). They've worked with 715 unique creators, averaging 14.37% engagement.
1033
Partnerships
715
Unique Creators
14.4%
Avg Engagement
19
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Feb 1, 2026, 2:00 AM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Fashion / Casual Wear | 28.2K | 832 | Jan 31, 2026 | ||||||
Fashion / Online Retail | 190.5K | 9.6K | Jan 31, 2026 | ||||||
Fashion / Sportswear | 169.3K | 12.8K | Jan 31, 2026 | ||||||
Fashion / Sportswear | 43.4K | 735 | Jan 31, 2026 | ||||||
Fashion / Clothing | 9.5K | 315 | Jan 30, 2026 | ||||||
Fashion / Women Apparel | 13.1K | 1K | Jan 30, 2026 | ||||||
Fashion / Sleepwear | 88.9K | 1.1K | Jan 30, 2026 | ||||||
Fashion / Apparel | 17.6K | 479 | Jan 30, 2026 | ||||||
Fashion / Women Apparel | 324.3K | 3.6K | Jan 29, 2026 | ||||||
Fashion / Women Apparel | 30.6K | Likes hidden | Jan 29, 2026 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 1033 tracked partnerships.
Engagement vs Niche
4% above niche average
Niche avg: 9%
SHEIN's Content Niches
Fashion (94%)Home & DIY (4%)Beauty (2%)
More Fashion brands
Recent Creator Partnerships
- @teamvleenam·Fashion·Feb 2026
- @pau.banana·Fashion·Feb 2026
- @jillzfoodz_·Fashion·Feb 2026
- @lakastille·Fashion·Feb 2026
- @thalitapiacentini·Fashion·Feb 2026
Platform Distribution
SHEIN runs creator campaigns on Instagram (1000 posts) and TikTok (33 posts).
FAQ
Does SHEIN work with influencers?
Yes. CollabFeed has tracked 1033 paid partnership posts for SHEIN.
What niche creators does SHEIN usually hire?
SHEIN is most often associated with Fashion creators based on tracked campaign distribution.
Which platform is most important for SHEIN's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.