Utz Snacks – Paid Partnerships & UGC Ads

Utz Snacks has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 1 unique creators, averaging 1.29% engagement.

1
Partnerships
1
Unique Creators
1.3%
Avg Engagement
1
Campaigns (30d)

Estimated Monthly Creator Spend

$525 – $1,050/month

Based on CollabFeed partnership data

What you could charge Utz Snacks

$900 – $1,650per Reel

Based on the creator sizes Utz Snacks typically works with

Not sure what to charge? Try our rate calculator →

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Mar 28, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Food & Beverage / Snacks
317.7K3.9KMar 13, 2026
Video thumbnail
Food & Beverage brand hub Food & Beverage creator hub Top brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
7% below niche average
Niche avg: 8%

Utz Snacks's Content Niches

Food & Beverage (100%)

More Food & Beverage brands

Recent Creator Partnerships

Platform Distribution

Utz Snacks runs creator campaigns on TikTok (1 posts).

FAQ

Does Utz Snacks work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Utz Snacks.

What niche creators does Utz Snacks usually hire?

Utz Snacks is most often associated with Food & Beverage creators based on tracked campaign distribution.

Which platform is most important for Utz Snacks's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.