YouTube – Paid Partnerships & UGC Ads

YouTube has 5 tracked creator partnerships across Instagram and TikTok. Top content niches: Entertainment (60%), Technology (40%). They've worked with 5 unique creators, averaging 12.05% engagement.

5
Partnerships
5
Unique Creators
12.0%
Avg Engagement
4
Campaigns (30d)

Estimated Monthly Creator Spend

$18,032 – $36,060/month

Based on CollabFeed partnership data

Estimated rate for this brand

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Apr 9, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Technology / Video Streaming
58.2K8.1KApr 8, 2026
Video thumbnail
TikTok
Technology / Video Streaming
17.6K1.9KApr 8, 2026
Video thumbnail
TikTok
Entertainment / Livestream
15.2K1.1KApr 7, 2026
Video thumbnail
TikTok
Entertainment / Streaming
2.8M534.8KApr 7, 2026
Video thumbnail
TikTok
Entertainment / Video Platform
15412Feb 10, 2026
Video thumbnail
Entertainment brand hub Entertainment creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 5 tracked partnerships.

Engagement vs Niche
2% below niche average
Niche avg: 14%

YouTube's Content Niches

Entertainment (60%)Technology (40%)

More Entertainment brands

Recent Creator Partnerships

Platform Distribution

YouTube runs creator campaigns on TikTok (5 posts).

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FAQ

Does YouTube work with influencers?

Yes. CollabFeed has tracked 5 paid partnership posts for YouTube.

What niche creators does YouTube usually hire?

YouTube is most often associated with Entertainment creators based on tracked campaign distribution.

Which platform is most important for YouTube's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.