Top Travel Brands Hiring Creators in 2026

April travel partnerships split cleanly into two waves. The summer-trip-planning wave (Skyscanner, KAYAK, HotelTonight, Klook are all running creator content for trips that take place in June through August) and the destination-marketing wave (tourism boards from The Palm Beaches, Visit Austria, Discover Puerto Rico, and visitmelbourne are casting now for warm-weather and shoulder-season trips). The interesting pattern is how international Skyscanner has gone. Their April creator spend skews heavily toward Spanish-speaking, Mexican, Taiwanese, and Indian creators rather than US accounts. If you create in a non-English market, travel is one of the easiest niches to land paid partnerships in right now.

We tracked verified paid partnerships across Instagram and TikTok in the Travel niche over the last 30 days. Here are the brands actively hiring creators.

Why These Brands Matter

Every brand below has verified paid partnerships we tracked in real time. Travel is one of the highest-budget creator categories, and most of these brands are casting now for content that drops in May through July (peak summer travel).

Memorial Day weekend is the next major travel-spend trigger and brands are casting for it now. Lead times for travel content are short (often two to three weeks from pitch to posted).

Top Travel Brands by Category

Flight Search & Travel Booking Apps

Travel booking apps are the most consistent year-round travel spenders. Year-long ambassador programs are common.

Skyscanner

• Content Style: Destination-specific deep dives ("INCREDIBLE Budapest weekend escape," "How I went to Japan for under $5,000"), price-comparison hooks, "find your flights at Skyscanner" CTAs.
• Creator Profile: International Instagram travel creators across Spanish, Taiwanese, Mexican, and Indian markets. We tracked Skyscanner partnerships across Spanish (170K), Mexican (90K), Taiwanese (90K), and Indian (1.4M) creators in this quarter alone.
• Pitch angle: Skyscanner runs the largest international travel creator program right now. The #SkyscannerAdvocate tag is their structured ambassador program. If you create in any non-English market, this is one of the easiest major travel pitches to land. Pitch a specific destination route with price points, not generic travel content.
• Verified partnership email: Unlock on CollabFeed

KAYAK

• Content Style: Witty, casual TikTok content ("why is it so tea to land and already be browsing for your next trip"), millennial humor, app feature demos.
• Creator Profile: Mid-to-large lifestyle TikTok creators (75K to 425K). Multiple creators across this band ran KAYAK partnerships with the #KAYAKpartner tag.
• Pitch angle: KAYAK wants personality, not destinations. Their content is platform-native (TikTok-style humor, casual Instagram captions). Pitch a creative concept around a travel feeling or moment, not a specific destination. Lead with your engagement rate, not your follower count.
• Verified partnership email: Unlock on CollabFeed

HotelTonight

• Content Style: Last-minute booking content, "three taps away" framing, weekend escape positioning.
• Creator Profile: Mid-size Instagram travel creators (40K to 280K). Both ends of that range ran HotelTonight partnerships in the last quarter.
• Pitch angle: HotelTonight specifically wants the "spontaneous trip" angle. If your content covers weekend getaways or short-notice travel, lead with that framing. They convert deals fastest with creators who already have last-minute / weekend-trip content on their feed.

Klook

• Content Style: Cherry blossom season hotels, regional tourism content, deal-hunting framing.
• Creator Profile: Asian and Asian-American Instagram travel creators (400K+). A 420K travel creator ran a Klook cherry-blossom season post this quarter.
• Pitch angle: Klook is heavily focused on East Asia and Southeast Asia destinations. If your content covers Japan, Korea, Thailand, or Taiwan specifically, this is one of the better-paying booking-platform partnerships. They want destination expertise, not generic travel content.

Airlines

Airlines are running active creator programs tied to status matches, festival travel, and route launches.

Alaska Airlines

• Content Style: Festival travel ("heading back to the desert"), partnership with travel insurance brands, route-specific content.
• Creator Profile: Both small TikTok creators (12K range) and mid-to-large Instagram travel creators (~400K). Alaska runs partnerships across the size spectrum.
• Pitch angle: Alaska Airlines is the official sponsor of several spring/summer festivals and has a structured ambassador program (#AlaskaAirlinesPartner). Pitch around a specific festival or route. They convert smaller creators on tactical festival-travel partnerships and bigger creators on full destination programs.
• Verified partnership email: Unlock on CollabFeed

Southwest Airlines

• Content Style: Status match programs ("Comment 'Match' for the link"), new-experience launches (assigned seating rollout), travel rewards content.
• Creator Profile: Mid-to-large Instagram creators (160K to 640K). Both ends of that range ran Southwest partnerships with the #SouthwestPartner tag this quarter.
• Pitch angle: Southwest's #RapidRewardsStatusMatch program is currently active and driving most of their creator spend. The pitch that works: "DM your status match link." They want creators who can drive sign-ups, not just impressions.

Allegiant Air

• Content Style: Direct-flight regional escape content, "escape the cold" framing, weekend getaway positioning.
• Creator Profile: Mid-size Instagram regional creators (40K to 130K). Multiple creators in this range ran Allegiant partnerships with strong engagement.
• Pitch angle: Allegiant flies smaller regional routes that bigger airlines skip. If your audience lives in a secondary US market (Toledo, Asheville, smaller cities), this is one of the more accessible airline partnerships. Pitch around a specific direct route.

Hotel Loyalty & Major Hospitality

Hotel loyalty programs are some of the highest-ticket travel partnerships available. Bigger brand budgets, more polished creator briefs.

Marriott Bonvoy

• Content Style: Big cultural moments (Marriott Bonvoy x ICC cricket launch hit 399K views), property dining content, loyalty point storytelling.
• Creator Profile: Mega-creators (700K to 1M+) for major activations, mid-size creators in international markets for property-specific posts. The ICC launch went to a 1M-follower account; St. Regis Bangkok property content went to a 710K Thai-market creator.
• Pitch angle: Marriott Bonvoy splits creator spend between major brand-moment partnerships (sports tie-ins, cultural events) and individual property content. International creators have a much easier path to property-specific partnerships than US creators. Lead with your specific market.
• Verified partnership email: Unlock on CollabFeed

Wyndham

• Content Style: Long-haul international itinerary content ("country #47 for our family"), loyalty-point optimization, family travel storytelling.
• Creator Profile: Mid-size family Instagram travel creators (140K). One 145K family travel creator ran two Wyndham partnerships in the same quarter, both focused on around-the-world family travel.
• Pitch angle: Wyndham wants storytellers, not destination listicles. They invest in creators with a clear travel narrative (family country-counting, retirement travel, working-remote-from-X). Pitch your story arc, not just your reach.

Hilton

• Content Style: Sports-tie-in content (NFL Draft this April with Joel Klatt), event-driven hospitality.
• Creator Profile: Mid-to-large creators with niche audiences (sports, entertainment). A 200K sports-focused creator ran a Hilton x Graduate Hotels NFL Draft TikTok this month.
• Pitch angle: Hilton's current creator spend is heavily tied to sports moments and event hospitality. If your content covers a specific sport, league, or major event with hotel implications, that's the angle. Generic luxury hotel pitches get less traction right now.

Destinations & Tourism Boards

Tourism boards are some of the most accessible travel partnerships available. Local tourism organizations have real budget and respond to mid-size creators.

Visit San Diego

• Content Style: Family travel content, multi-generational trips, destination-as-experience framing.
• Creator Profile: Mid-to-large Instagram family creators (550K range). A 560K family creator ran a Visit San Diego family-trip partnership this month with 54K views.
• Pitch angle: California tourism boards (San Diego, West Hollywood, Ventura) all ran creator content this month. Family travel and multi-gen trips are the angles getting funded right now. Lead with audience demographics that match the destination.

The Palm Beaches

• Content Style: Beach destination content, "warmth, sunshine, beautiful beaches" listicle framing, regional Florida tourism.
• Creator Profile: Mid-to-large Instagram travel creators (115K to 315K). Multiple creators across this range ran Palm Beaches partnerships.
• Pitch angle: The Palm Beaches casts steadily for shoulder-season and pre-summer content (April through June). They reward creators who can pitch a specific Palm Beaches sub-destination (Lake Worth, Boca Raton) rather than the broader region.

Discover Puerto Rico

• Content Style: "Year-long calendar of events" framing, cultural and food tourism, destination authority content.
• Creator Profile: Mid-size Instagram travel creators (45K to 50K). A creator in this band ran a Discover Puerto Rico partnership this quarter.
• Pitch angle: Discover Puerto Rico is one of the most consistent year-round destination spenders. They want creators who can build content around a specific event, festival, or cultural angle. Generic "I went to PR" content does not get funded.

Luxury Resorts & Boutique Stays

Luxury resorts pay more per post than booking apps and care more about aesthetic than reach.

Garza Blanca

• Content Style: New property launch content (Sanctuary in Puerto Vallarta this month), "quick 2-hour plane ride from LA" accessibility framing, luxury Mexico travel.
• Creator Profile: Mid-to-large Instagram lifestyle creators (400K+). A 420K lifestyle creator ran a Garza Blanca Sanctuary post this month.
• Pitch angle: Garza Blanca is opening new properties across Mexico and casting creators for each launch. Pitch around the specific property (Cabo, Puerto Vallarta, Cancún), not the brand. They want polished aspirational content with a clear "you can actually go" hook.

Hard Rock Hotel Maldives

• Content Style: Family-Maldives content, "Maldives isn't just for honeymoons" reframing, multi-week stay visuals.
• Creator Profile: International Instagram family travel creators (85K). An 85K Turkish-market family creator ran a Hard Rock Maldives partnership with 161K views.

Travel Gear & Tech

Travel gear brands run year-round affiliate programs with discount codes. Lower per-post pay than booking platforms but highly accessible to smaller creators.

Level8

• Content Style: Luggage product showcases, travel essential lists, "boys trip / girls trip" social positioning.
• Creator Profile: Mid-size Instagram travel and lifestyle creators (110K to 200K). Multiple creators across this band ran Level8 partnerships.
• Pitch angle: Level8 partners with travel and lifestyle creators on a steady cadence. They want suitcase-as-aesthetic-object content, not feature walkthroughs. Pitch a trip you're already taking and how the suitcase fits into your travel content.

Sailyworld

• Content Style: "Travel hacks for X country" content, eSIM installation tutorials, code-driven posts.
• Creator Profile: Mid-size Instagram travel creators (115K). A 115K travel creator ran a Sailyworld eSIM partnership with a personal code.

LuggAgent

• Content Style: "I overpack" framing, luggage delivery service demos, business and family travel.
• Creator Profile: Mid-size Instagram travel creators (100K+). A 112K travel creator ran a LuggAgent partnership with 72K views.

Adventure & Storytelling Brands

A few less-mainstream travel partnerships worth pitching:

G Adventures

Group adventure travel. Mega TikTok creators (1M+) running solo-travel content. A 1.3M solo-travel creator ran a G Adventures Playa del Carmen partnership.

Lonely Planet

Travel guide content, "NOW ENTERING: country" series format. Lonely Planet's own account (3.4M) runs sponsored destination spotlights with creator partners. International market focus.

What's Trending Right Now

International creator markets are hugely undervalued in travel right now. Skyscanner, Klook, Marriott Bonvoy, and several major airlines are all spending on Spanish, Taiwanese, Indian, Korean, and Turkish-market creators in April. If you create in a non-English language with a clear regional audience, travel is one of the lowest-competition niches to break into.

Tourism boards are casting for shoulder-season and pre-summer content. The Palm Beaches, Visit San Diego, Visit Austria, Discover Puerto Rico, and visitmelbourne all ran active April partnerships. The pitch that works: lead with the angle (family travel, food tourism, cultural events) before the destination.

Status match and loyalty content is having a moment. Southwest's status match program, Marriott Bonvoy's loyalty content, Alaska's atmosrewards integration are all driving creator spend right now. Audiences are more receptive to "here's how to get free travel" content than ever, and brands are paying for it.

Mid-size creators (50K to 200K) are the sweet spot in travel. Most travel partnerships in April were placed with creators in this range. Mega-creators take longer briefs and bigger budgets, but mid-size creators are getting placed faster and more often.

Discount-coded gear partnerships are the easiest entry point. Level8, BagSmart, Sailyworld, Holafly, Cabeau all run code-driven creator programs accessible to creators in the 10K to 100K range. Lower pay than tourism boards but much faster to land.

Methodology

This report uses CollabFeed's live tracking of Instagram and TikTok sponsored posts in the Travel niche through April 30, 2026. Some partnerships referenced ran in late 2025 or Q1 2026 to give context on which brands run consistent creator programs versus one-off campaigns.

Platforms: Instagram, TikTok Data source: CollabFeed real-time partnership tracking

All brands listed have verified paid partnerships we tracked.

What's Next

We refresh this report each quarter with the latest tracked partnerships. Expect summer trip planning (Memorial Day, Fourth of July), Mediterranean and Asia-Pacific destination marketing, and airline status-match programs to drive most creator spend through Q2.

Related posts:

• Top Travel Brands Hiring Creators: March 2026
• Top Fashion Brands Hiring Creators: April 2026
• Top Food & Beverage Brands Hiring Creators: April 2026

Data powered by CollabFeed. Track real-time brand partnerships at collabfeed.io.