Bath & Body Works – Paid Partnerships & UGC Ads

Bath & Body Works has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 1 unique creators, averaging 3.16% engagement.

1
Partnerships
1
Unique Creators
3.2%
Avg Engagement
0
Campaigns (30d)
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Apr 14, 2026, 8:00 PM
Creator
Brand
Platform
Niche
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Eng. Rate
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Video
Instagram
Beauty / Fragrance
13.6K298Apr 13, 2026
Video thumbnail
Beauty brand hub Beauty creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
7% below niche average
Niche avg: 10%

Bath & Body Works's Content Niches

Beauty (100%)

More Beauty brands

Recent Creator Partnerships

Platform Distribution

Bath & Body Works runs creator campaigns on Instagram (1 posts).

FAQ

Does Bath & Body Works work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Bath & Body Works.

What niche creators does Bath & Body Works usually hire?

Bath & Body Works is most often associated with Beauty creators based on tracked campaign distribution.

Which platform is most important for Bath & Body Works's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.