INFORMA – Paid Partnerships & UGC Ads

INFORMA has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Home & DIY (100%). They've worked with 1 unique creators, averaging 4.63% engagement.

2
Partnerships
1
Unique Creators
4.6%
Avg Engagement
0
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Feb 7, 2026, 6:02 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Home & DIY / Furniture
27711Feb 6, 2026
Video thumbnail
TikTok
Home & DIY / Furniture
50825Jan 10, 2026
Video thumbnail
Home & DIY brand hub Home & DIY creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 2 tracked partnerships.

Engagement vs Niche
5% below niche average
Niche avg: 10%

INFORMA's Content Niches

Home & DIY (100%)

More Home & DIY brands

Recent Creator Partnerships

Platform Distribution

INFORMA runs creator campaigns on TikTok (2 posts).

FAQ

Does INFORMA work with influencers?

Yes. CollabFeed has tracked 2 paid partnership posts for INFORMA.

What niche creators does INFORMA usually hire?

INFORMA is most often associated with Home & DIY creators based on tracked campaign distribution.

Which platform is most important for INFORMA's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.