IPSY – Paid Partnerships & UGC Ads

IPSY has 8 tracked creator partnerships across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 7 unique creators, averaging 10.80% engagement.

8
Partnerships
7
Unique Creators
10.8%
Avg Engagement
1
Campaigns (30d)

Estimated rate for this brand

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Apr 24, 2026, 6:01 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
TikTok
Beauty / Subscription Box
2K177Apr 24, 2026
TikTok
Beauty / Makeup Subscription
10.2K377Apr 8, 2026
TikTok
Beauty / Skincare
6K842Mar 12, 2026
TikTok
Beauty / Skincare & Makeup
21.1K1.3KMar 11, 2026
TikTok
Beauty / Skincare
7.2K1.4KFeb 28, 2026
TikTok
Beauty / Beauty Box
2.9K278Jan 22, 2026
TikTok
Beauty / Beauty Subscription
52.8K4KJan 16, 2026
TikTok
Beauty / Beauty Subscription
16.2K2.6KJan 16, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 8 tracked partnerships.

Engagement vs Niche
On par with niche average
Niche avg: 11%

IPSY's Content Niches

Beauty (100%)

More Beauty brands

Recent Creator Partnerships

Platform Distribution

IPSY runs creator campaigns on TikTok (8 posts).

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FAQ

Does IPSY work with influencers?

Yes. CollabFeed has tracked 8 paid partnership posts for IPSY.

What niche creators does IPSY usually hire?

IPSY is most often associated with Beauty creators based on tracked campaign distribution.

Which platform is most important for IPSY's creator strategy?

TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.