Mamaearth – Paid Partnerships & UGC Ads
Mamaearth has 4 tracked creator partnerships across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 4 unique creators, averaging 1.24% engagement.
4
Partnerships
4
Unique Creators
1.2%
Avg Engagement
0
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Jan 11, 2026, 2:01 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Beauty / Skincare | 1.6M | 27.2K | Jan 11, 2026 | ||||||
Beauty / Skincare | 81.1K | 862 | Dec 19, 2025 | ||||||
Beauty / Hair Care | 164.3K | 1.6K | Dec 18, 2025 | ||||||
Beauty / Skincare | 101.1K | 1K | Dec 10, 2025 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 4 tracked partnerships.
Engagement vs Niche
9% below niche average
Niche avg: 10%
Mamaearth's Content Niches
Beauty (100%)
More Beauty brands
Recent Creator Partnerships
- @styleonair_·Beauty·Jan 2026
- @mahaksharmaa_·Beauty·Dec 2025
- @alluring_udita·Beauty·Dec 2025
- @mermaidista_·Beauty·Dec 2025
Platform Distribution
Mamaearth runs creator campaigns on Instagram (4 posts).
FAQ
Does Mamaearth work with influencers?
Yes. CollabFeed has tracked 4 paid partnership posts for Mamaearth.
What niche creators does Mamaearth usually hire?
Mamaearth is most often associated with Beauty creators based on tracked campaign distribution.
Which platform is most important for Mamaearth's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.