OXO – Paid Partnerships & UGC Ads

OXO has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Food & Beverage (100%). They've worked with 1 unique creators, averaging 36.98% engagement.

1
Partnerships
1
Unique Creators
37.0%
Avg Engagement
0
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Jan 27, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Food & Beverage / Cooking Supplies
1.6K577Jan 26, 2026
Video thumbnail
Food & Beverage brand hub Food & Beverage creator hub Top brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
29% above niche average
Niche avg: 8%

OXO's Content Niches

Food & Beverage (100%)

More Food & Beverage brands

Recent Creator Partnerships

Platform Distribution

OXO runs creator campaigns on Instagram (1 posts).

FAQ

Does OXO work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for OXO.

What niche creators does OXO usually hire?

OXO is most often associated with Food & Beverage creators based on tracked campaign distribution.

Which platform is most important for OXO's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.