Purple – Paid Partnerships & UGC Ads

Purple has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Home & DIY (100%). They've worked with 1 unique creators, averaging 26.84% engagement.

1
Partnerships
1
Unique Creators
26.8%
Avg Engagement
0
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Dec 5, 2025, 11:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Home & DIY / Sleep Products
5.9K1.6KDec 5, 2025
Video thumbnail
Home & DIY brand hub Home & DIY creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
17% above niche average
Niche avg: 10%

Purple's Content Niches

Home & DIY (100%)

More Home & DIY brands

Recent Creator Partnerships

Platform Distribution

Purple runs creator campaigns on Instagram (1 posts).

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FAQ

Does Purple work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Purple.

Does Purple have an ambassador or affiliate program for creators?

Purple actively runs paid creator collaborations. CollabFeed has tracked 1 sponsored post. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.

What is Purple's partnership or influencer contact email?

CollabFeed has a verified partnership contact for Purple. Members can view the full partnership email and any fallback contacts in the contact section above.

How much does Purple pay creators?

Exact fees are not public and depend on creator size, engagement, and deliverables. Use CollabFeed's free rate calculator alongside Purple's tracked partnerships to benchmark a fair rate.

What niche creators does Purple usually hire?

Purple is most often associated with Home & DIY creators based on tracked campaign distribution.

Which platform is most important for Purple's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Dec 2025.