Purple – Paid Partnerships & UGC Ads

Purple has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Home & DIY (100%). They've worked with 1 unique creators, averaging 26.84% engagement.

1
Partnerships
1
Unique Creators
26.8%
Avg Engagement
0
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Dec 5, 2025, 11:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Home & DIY / Sleep Products
5.9K1.6KDec 5, 2025

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
16% above niche average
Niche avg: 10%

Purple's Content Niches

Home & DIY (100%)

More Home & DIY brands

Recent Creator Partnerships

Platform Distribution

Purple runs creator campaigns on Instagram (1 posts).

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FAQ

Does Purple work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Purple.

What niche creators does Purple usually hire?

Purple is most often associated with Home & DIY creators based on tracked campaign distribution.

Which platform is most important for Purple's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.