Secret – Paid Partnerships & UGC Ads

Secret has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 2 unique creators, averaging 5.24% engagement.

2
Partnerships
2
Unique Creators
5.2%
Avg Engagement
1
Campaigns (30d)

Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Mar 10, 2026, 2:00 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Beauty / Deodorant
171.1K2.7KMar 10, 2026
TikTok
Beauty / Deodorant
70757Jan 25, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 2 tracked partnerships.

Engagement vs Niche
5% below niche average
Niche avg: 10%

Secret's Content Niches

Beauty (100%)

More Beauty brands

Recent Creator Partnerships

Platform Distribution

Secret runs creator campaigns on Instagram (1 posts) and TikTok (1 posts).

FAQ

Does Secret work with influencers?

Yes. CollabFeed has tracked 2 paid partnership posts for Secret.

What niche creators does Secret usually hire?

Secret is most often associated with Beauty creators based on tracked campaign distribution.

Which platform is most important for Secret's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.