Similac – Paid Partnerships & UGC Ads
Similac has 3 tracked creator partnerships across Instagram and TikTok. Top content niches: Parenting (100%). They've worked with 2 unique creators, averaging 0.20% engagement.
3
Partnerships
2
Unique Creators
0.2%
Avg Engagement
2
Campaigns (30d)
Pitch this brand
Personalized pitch based on their real campaign data.
Sign up free to generate your first pitch.
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated May 8, 2026, 6:02 AM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
| TikTok | Parenting / Infant Formula | 265.2K | 802 | May 7, 2026 | |||||
| TikTok | Parenting / Infant Formula | 10.4M | 8.4K | Apr 15, 2026 | |||||
Parenting / Baby Nutrition | — | 0 | Nov 17, 2025 |
Parenting brand hub Parenting creator hub Top brands by spendTop brands by engagementBrands with most creators
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 3 tracked partnerships.
Engagement vs Niche
10% below niche average
Niche avg: 11%
Similac's Content Niches
Parenting (100%)
More Parenting brands
Recent Creator Partnerships
- @brerook·Parenting·May 2026
- @brerook·Parenting·Apr 2026
- @st.mevabenhuy·Parenting·Nov 2025
Platform Distribution
Similac runs creator campaigns on Instagram (1 posts) and TikTok (2 posts).
FAQ
Does Similac work with influencers?
Yes. CollabFeed has tracked 3 paid partnership posts for Similac.
What niche creators does Similac usually hire?
Similac is most often associated with Parenting creators based on tracked campaign distribution.
Which platform is most important for Similac's creator strategy?
TikTok currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.