Spotify – Paid Partnerships & UGC Ads
Spotify has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Entertainment (100%). They've worked with 1 unique creators, averaging 6.95% engagement.
1
Partnerships
1
Unique Creators
6.9%
Avg Engagement
0
Campaigns (30d)
What you could charge Spotify
$1,200 – $2,200per Reel
Based on the creator sizes Spotify typically works with
Not sure what to charge? Try our rate calculator →
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Feb 12, 2026, 11:01 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Entertainment / Music Streaming | 36.3K | 2.2K | Feb 12, 2026 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 1 tracked partnership.
Engagement vs Niche
7% below niche average
Niche avg: 14%
Spotify's Content Niches
Entertainment (100%)
More Entertainment brands
Recent Creator Partnerships
- @madybeeong·Entertainment·Feb 2026
Platform Distribution
Spotify runs creator campaigns on Instagram (1 posts).
FAQ
Does Spotify work with influencers?
Yes. CollabFeed has tracked 1 paid partnership post for Spotify.
What niche creators does Spotify usually hire?
Spotify is most often associated with Entertainment creators based on tracked campaign distribution.
Which platform is most important for Spotify's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.