The First Years – Paid Partnerships & UGC Ads
The First Years has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Parenting (100%). They've worked with 1 unique creators, averaging 3.38% engagement.
1
Partnerships
1
Unique Creators
3.4%
Avg Engagement
1
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Mar 22, 2026, 2:00 AM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Parenting / Baby Feeding | 28.3K | 942 | Mar 21, 2026 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 1 tracked partnership.
Engagement vs Niche
10% below niche average
Niche avg: 13%
The First Years's Content Niches
Parenting (100%)
More Parenting brands
Recent Creator Partnerships
- @stephanieinciart·Parenting·Mar 2026
Platform Distribution
The First Years runs creator campaigns on Instagram (1 posts).
FAQ
Does The First Years work with influencers?
Yes. CollabFeed has tracked 1 paid partnership post for The First Years.
What niche creators does The First Years usually hire?
The First Years is most often associated with Parenting creators based on tracked campaign distribution.
Which platform is most important for The First Years's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.