The LEGO Group – Paid Partnerships & UGC Ads
The LEGO Group has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Entertainment (100%). They've worked with 2 unique creators, averaging 5.84% engagement.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Entertainment / Toys | 11.5K | 654 | Apr 7, 2026 | ||||||
Entertainment / Building Toys | 9.1K | 508 | Feb 20, 2026 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 2 tracked partnerships.
The LEGO Group's Content Niches
More Entertainment brands
Recent Creator Partnerships
- @michellecraftybricks·Entertainment·Apr 2026
- @just2goodofficial·Entertainment·Feb 2026
Platform Distribution
The LEGO Group runs creator campaigns on Instagram (2 posts).
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FAQ
Does The LEGO Group work with influencers?
Yes. CollabFeed has tracked 2 paid partnership posts for The LEGO Group.
Does The LEGO Group have an ambassador or affiliate program for creators?
The LEGO Group actively runs paid creator collaborations. CollabFeed has tracked 2 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.
What is The LEGO Group's partnership or influencer contact email?
CollabFeed has a verified partnership contact for The LEGO Group. Members can view the full partnership email and any fallback contacts in the contact section above.
How much does The LEGO Group pay creators?
Exact fees are not public and depend on creator size, engagement, and deliverables. Use CollabFeed's free rate calculator alongside The LEGO Group's tracked partnerships to benchmark a fair rate.
What niche creators does The LEGO Group usually hire?
The LEGO Group is most often associated with Entertainment creators based on tracked campaign distribution.
Which platform is most important for The LEGO Group's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.
Partnership data last updated Apr 2026.