Johnson's Baby – Paid Partnerships & UGC Ads
Johnson's Baby has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Parenting (100%). They've worked with 2 unique creators, averaging 1.33% engagement.
2
Partnerships
2
Unique Creators
1.3%
Avg Engagement
1
Campaigns (30d)
Estimated rate for this brand
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Apr 8, 2026, 2:02 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Parenting / Baby Care | 739.8K | 9.6K | Apr 7, 2026 | ||||||
Parenting / Baby Care | 75.3K | Likes hidden | Feb 24, 2026 |
Parenting brand hub Parenting creator hub Top brands by spendTop brands by engagementBrands with most creators
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 2 tracked partnerships.
Engagement vs Niche
10% below niche average
Niche avg: 11%
Johnson's Baby's Content Niches
Parenting (100%)
More Parenting brands
Recent Creator Partnerships
- @nehachatlani·Parenting·Apr 2026
- @sunnyysideup·Parenting·Feb 2026
Platform Distribution
Johnson's Baby runs creator campaigns on Instagram (2 posts).
FAQ
Does Johnson's Baby work with influencers?
Yes. CollabFeed has tracked 2 paid partnership posts for Johnson's Baby.
What niche creators does Johnson's Baby usually hire?
Johnson's Baby is most often associated with Parenting creators based on tracked campaign distribution.
Which platform is most important for Johnson's Baby's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.