L’Oréal Paris – Paid Partnerships & UGC Ads

L’Oréal Paris has 6 tracked creator partnerships across Instagram, TikTok and YouTube. Top content niches: Beauty (100%). They've worked with 6 unique creators, averaging 22.33% engagement.

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6
Partnerships
6
Unique Creators
22.3%
Avg Engagement
0
Campaigns (30d)

Estimated rate for this brand

$2,162 – $4,015per sponsored post

Estimate based on the creator sizes, platform mix, and market rates L’Oréal Paris tends to align with. Actual fees vary by deliverables, usage rights, and whether it's UGC or sponsored.

How this is estimated

This is a directional estimate based on recent tracked partnerships, the creator-size mix we can match, platform split, niche, and typical market rates. We only show it when enough creator profiles are matched, and actual rates still depend on deliverables, usage rights, turnaround, and campaign goals.

Use the rate calculator

L’Oréal Paris creator program

L’Oréal Paris runs a creator program: Lorealistar (L'Oréal's Creator Club).

How to apply
Submit an application on your region's Lorealistar site (global, US, Benelux and other regional instances); L'Oréal reviews the profile and approves.
Requirements
Eligible countries only, via the regional sites. Follower minimum not stated on the global page.
What the program offers
Rewards-based, not cash: earn stars, redeem exclusive products, get featured on official brand channels, access to events and mentorship, first access to new products.
Regions
Multiple markets through regional sites (global, US, Benelux and others)
Apply on lorealistar.com

The rate estimate above is a market benchmark for sponsored posts by creators of the size L’Oréal Paris works with, not a record of what L’Oréal Paris paid. Labeled partnerships can include gifted deals.

Verified Sep 2026 against the official page. Third-party application forms are not listed.

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Instagram, TikTok & YouTube UGC & Paid Partnerships (Live Feed)

Updated Sep 21, 2026, 5:10 AM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
YouTube
Beauty / Skincare
100Sep 20, 2026
Instagram
Beauty / Makeup
25.4K405Sep 16, 2026
YouTube
Beauty / Skincare
59.6K3.7KSep 10, 2026
Instagram
Beauty / Makeup
9.7K546Sep 8, 2026
Instagram
Beauty / Haircare
1.3K692Sep 7, 2026
YouTube
Beauty / Skincare
44637Sep 3, 2026
Instagram
Beauty / Hair Care
18K585Sep 1, 2026
YouTube
Beauty / Skincare
111.5K4.7KSep 1, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 6 tracked partnerships.

Engagement vs Niche
2% below niche average
Niche avg: 10%

L’Oréal Paris's Content Niches

Beauty (100%)

More Beauty brands

Recent Creator Partnerships

See all 6 creators L’Oréal Paris has worked with →

Platform Distribution

L’Oréal Paris runs creator campaigns on Instagram (5 posts) and TikTok (1 posts).

FAQ

Does L’Oréal Paris work with influencers?

Yes. CollabFeed has tracked 6 paid partnership posts for L’Oréal Paris.

Does L’Oréal Paris have an ambassador or affiliate program for creators?

Yes. L’Oréal Paris runs a creator program, Lorealistar (L'Oréal's Creator Club) (checked Sep 2026). Requirements: Eligible countries only, via the regional sites. Follower minimum not stated on the global page. Compensation: Rewards-based, not cash: earn stars, redeem exclusive products, get featured on official brand channels, access to events and mentorship, first access to new products. The official application page is linked in the creator program section on this page.

What is L’Oréal Paris's partnership or influencer contact email?

We do not have a verified partnership email for L’Oréal Paris yet. This page updates as new contact details are detected. In the meantime you can see which creators they have worked with and reach those creators directly.

How much does L’Oréal Paris pay creators?

Exact fees are not public, but based on the creator sizes and engagement L’Oréal Paris typically works with, CollabFeed estimates roughly $2,162 to $4,015 per sponsored post. See the full per-post and monthly spend estimate on this page.

What niche creators does L’Oréal Paris usually hire?

L’Oréal Paris is most often associated with Beauty creators based on tracked campaign distribution.

Which platform is most important for L’Oréal Paris's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Jul 2026.