Pennington – Paid Partnerships & UGC Ads

Pennington has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Home & DIY (100%). They've worked with 1 unique creators, averaging 6.92% engagement.

2
Partnerships
1
Unique Creators
6.9%
Avg Engagement
2
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Apr 27, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Home & DIY / Lawn Care
11.7K937Apr 27, 2026
Instagram
Home & DIY / Bird Food
21.6K1.2KApr 10, 2026

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 2 tracked partnerships.

Engagement vs Niche
3% below niche average
Niche avg: 10%

Pennington's Content Niches

Home & DIY (100%)

More Home & DIY brands

Recent Creator Partnerships

Platform Distribution

Pennington runs creator campaigns on Instagram (2 posts).

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FAQ

Does Pennington work with influencers?

Yes. CollabFeed has tracked 2 paid partnership posts for Pennington.

What niche creators does Pennington usually hire?

Pennington is most often associated with Home & DIY creators based on tracked campaign distribution.

Which platform is most important for Pennington's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.