ASOS – Paid Partnerships & UGC Ads
ASOS has 4 tracked creator partnerships across Instagram and TikTok. Top content niches: Fashion (100%). They've worked with 3 unique creators, averaging 0.88% engagement.
4
Partnerships
3
Unique Creators
0.9%
Avg Engagement
2
Campaigns (30d)
Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Updated Mar 16, 2026, 8:00 PM
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Fashion / Apparel Haul | 31.9K | Likes hidden | Mar 16, 2026 | ||||||
Fashion / Windbreakers | 33.1K | Likes hidden | Mar 11, 2026 | ||||||
Fashion / Retail | 103.2K | 898 | Dec 5, 2025 | ||||||
Fashion / Full Outfit | — | Likes hidden | Nov 26, 2025 |
Niche Benchmark
Benchmarks based on publicly detected sponsored posts.
Based on 4 tracked partnerships.
Engagement vs Niche
9% below niche average
Niche avg: 10%
ASOS's Content Niches
Fashion (100%)
More Fashion brands
Recent Creator Partnerships
- @itsmissshellie·Fashion·Mar 2026
- @itsmissshellie·Fashion·Mar 2026
- @nybucketlist·Fashion·Dec 2025
- @ty._stew·Fashion·Nov 2025
Platform Distribution
ASOS runs creator campaigns on Instagram (4 posts).
FAQ
Does ASOS work with influencers?
Yes. CollabFeed has tracked 4 paid partnership posts for ASOS.
What niche creators does ASOS usually hire?
ASOS is most often associated with Fashion creators based on tracked campaign distribution.
Which platform is most important for ASOS's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.