Build-A-Bear – Paid Partnerships & UGC Ads

Build-A-Bear has 1 tracked creator partnership across Instagram and TikTok. Top content niches: Parenting (100%). They've worked with 1 unique creators, averaging 3.78% engagement.

1
Partnerships
1
Unique Creators
3.8%
Avg Engagement
0
Campaigns (30d)

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Instagram & TikTok UGC & Paid Partnerships (Live Feed)

Updated Mar 26, 2026, 8:00 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Parenting / Toys
1.5M56.9KMar 26, 2026
Video thumbnail
Parenting brand hub Parenting creator hub Top brands by spendTop brands by engagementBrands with most creators

Niche Benchmark

Early data

Benchmarks based on publicly detected sponsored posts.

Based on 1 tracked partnership.

Engagement vs Niche
7% below niche average
Niche avg: 10%

Build-A-Bear's Content Niches

Parenting (100%)

More Parenting brands

Recent Creator Partnerships

Platform Distribution

Build-A-Bear runs creator campaigns on Instagram (1 posts).

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FAQ

Does Build-A-Bear work with influencers?

Yes. CollabFeed has tracked 1 paid partnership post for Build-A-Bear.

What niche creators does Build-A-Bear usually hire?

Build-A-Bear is most often associated with Parenting creators based on tracked campaign distribution.

Which platform is most important for Build-A-Bear's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.