SHEIN – Paid Partnerships & UGC Ads

SHEIN has 3753 tracked creator partnerships across Instagram, TikTok and YouTube. Top content niches: Fashion (97%), Home & DIY (2%), Beauty (1%). They've worked with 1855 unique creators, averaging 10.17% engagement.

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3753
Partnerships
1855
Unique Creators
10.2%
Avg Engagement
554
Campaigns (30d)
Budget estimates are hidden for affiliate-heavy brands because open programs and code-driven partnerships can inflate post volume without reflecting true sponsored spend.

SHEIN creator program

SHEIN runs an affiliate program: SHEIN Affiliate Program.

How to apply
Sign up on the SHEIN Affiliate page (it redirects to your regional site).
Requirements
Not stated
What the program offers
Commission on sales; rates are not published on the page. SHEIN's separate Creator program is invitation only.
Regions
Regional sites (US, EU and others)
Apply on shein.com

Verified Sep 2026 against the official page. Third-party application forms are not listed.

All brands with a verified creator program

Contact SHEIN

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••••••••@shein.com Verified

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Instagram, TikTok & YouTube UGC & Paid Partnerships (Live Feed)

Updated Sep 23, 2026, 8:01 PM
Creator
Brand
Platform
Niche
Caption
Eng. Rate
Views
Likes
Posted
Video
Instagram
Fashion / Women's Clothing
12.2K461Sep 23, 2026
Instagram
Fashion / Kids & Baby Clothing
10.2K387Sep 23, 2026
Instagram
Fashion / Women's Clothing
6.1K423Sep 23, 2026
Instagram
Fashion / Loungewear
17.8K616Sep 22, 2026
Instagram
Fashion / Swimwear
81.5K2.6KSep 22, 2026
Instagram
Beauty / Makeup
13.7KLikes hiddenSep 22, 2026
YouTube
Fashion / Clothing
2.2K158Sep 22, 2026
Instagram
Fashion / Clothing
9.5K410Sep 22, 2026
Instagram
Fashion / Clothing
14.3K415Sep 22, 2026
Instagram
Fashion / Kids Clothing
201.7K2.8KSep 22, 2026

Niche Benchmark

Benchmarks based on publicly detected sponsored posts.

Based on 3753 tracked partnerships.

Engagement vs Niche
On par with niche average
Niche avg: 9%

SHEIN's Content Niches

Fashion (97%)Home & DIY (2%)Beauty (1%)

More Fashion brands

Recent Creator Partnerships

See all 1855 creators SHEIN has worked with →

Platform Distribution

SHEIN runs creator campaigns on Instagram (3641 posts), YouTube (82 posts) and TikTok (30 posts).

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FAQ

Does SHEIN work with influencers?

Yes. CollabFeed has tracked 3753 paid partnership posts for SHEIN.

Does SHEIN have an ambassador or affiliate program for creators?

Yes. SHEIN runs an affiliate program, SHEIN Affiliate Program (checked Sep 2026). Requirements: Not stated Compensation: Commission on sales; rates are not published on the page. SHEIN's separate Creator program is invitation only. The official application page is linked in the creator program section on this page.

What is SHEIN's partnership or influencer contact email?

CollabFeed has a verified partnership contact for SHEIN. Members can view the full partnership email and any fallback contacts in the contact section above.

How much does SHEIN pay creators?

Exact fees are not public and depend on creator size, engagement, and deliverables. Use CollabFeed's free rate calculator alongside SHEIN's tracked partnerships to benchmark a fair rate.

What niche creators does SHEIN usually hire?

SHEIN is most often associated with Fashion creators based on tracked campaign distribution.

Which platform is most important for SHEIN's creator strategy?

Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.

Partnership data last updated Sep 2026.