The Ordinary – Paid Partnerships & UGC Ads
The Ordinary has 2 tracked creator partnerships across Instagram and TikTok. Top content niches: Beauty (100%). They've worked with 2 unique creators, averaging 10.35% engagement.
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Instagram & TikTok UGC & Paid Partnerships (Live Feed)
Creator | Brand | Platform | Niche | Caption | Eng. Rate | Views | Likes | Posted | Video |
|---|---|---|---|---|---|---|---|---|---|
Beauty / Skincare | 15.6K | 935 | Mar 30, 2026 | ||||||
| TikTok | Beauty / Skincare | 3.9K | 461 | Feb 20, 2026 |
Niche Benchmark
Early dataBenchmarks based on publicly detected sponsored posts.
Based on 2 tracked partnerships.
The Ordinary's Content Niches
More Beauty brands
Recent Creator Partnerships
- @sogarico·Beauty·Mar 2026
- @jordansmikle·Beauty·Feb 2026
Platform Distribution
The Ordinary runs creator campaigns on Instagram (1 posts) and TikTok (1 posts).
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FAQ
Does The Ordinary work with influencers?
Yes. CollabFeed has tracked 2 paid partnership posts for The Ordinary.
Does The Ordinary have an ambassador or affiliate program for creators?
The Ordinary actively runs paid creator collaborations. CollabFeed has tracked 2 sponsored posts. Whether or not they advertise a formal ambassador, affiliate, or creator program, you can see the creators they have actually paid and how to reach their partnership team on this page.
What is The Ordinary's partnership or influencer contact email?
CollabFeed has a verified partnership contact for The Ordinary. Members can view the full partnership email and any fallback contacts in the contact section above.
How much does The Ordinary pay creators?
Exact fees are not public and depend on creator size, engagement, and deliverables. Use CollabFeed's free rate calculator alongside The Ordinary's tracked partnerships to benchmark a fair rate.
What niche creators does The Ordinary usually hire?
The Ordinary is most often associated with Beauty creators based on tracked campaign distribution.
Which platform is most important for The Ordinary's creator strategy?
Instagram currently appears to be the stronger channel by tracked post count, but platform mix can shift month to month.
Partnership data last updated Mar 2026.